{"product_id":"zero-budget-marketing-using-pr-to-your-advantage-9781684944675","title":"Zero Budget Marketing: Using PR to Your Advantage","description":"\u003cp\u003eWe will understand and explore the world of 'Public Relations' which is done on a zero budget. Yes, you read it right. Zero budget. You do not need a single penny to market your product using PR.\u003c\/p\u003e \u003cp\u003eTill date, Tesla has not spent a single dollar on paid ads. Yet, we know how strong their marketing is. The method they use is 'Public Relations'. \u003c\/p\u003e \u003cp\u003eXIAOMI came to India a few years back and in no time went on to stand amongst the top 3 mobile sellers in the country, all this on a zero ad budget. The way they did it - 'Public Relations'.\u003c\/p\u003e \u003cp\u003eWe will explore all of this \u0026amp; much more in this book.\u003c\/p\u003e\u003cbr\u003e","brand":"Notion Press","offers":[{"title":"Default Title","offer_id":50452919058706,"sku":"9781684944675","price":11.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_1c492e6f-a717-4a34-a459-794f8b0006b9.jpg?v=1729827786","url":"https:\/\/surprise-castle.myshopify.com\/products\/zero-budget-marketing-using-pr-to-your-advantage-9781684944675","provider":"Surprise Castle","version":"1.0","type":"link"}