{"product_id":"what-do-corporations-want-communicative-capitalism-corporate-purpose-and-a-new-theory-of-the-firm-9781529214277","title":"What Do Corporations Want?: Communicative Capitalism, Corporate Purpose, and a New Theory of the Firm","description":"\u003cp\u003e'Corporate purpose' has become a battleground for stakeholders' competing desires. Some argue that corporations must simply generate profit; others suggest that we must make them create social change.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e Leading organization studies scholar Timothy Kuhn argues that this 'either\/or' thinking dramatically oversimplifies matters: today's corporations must be many things, all at once.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e Kuhn offers a bold new Communicative Theory of the Firm to highlight the authority that creates corporations' identities and activities. The theory provides a roadmap for navigating that battleground of competing desires to produce more responsive corporations.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e Drawing on communicative and new materialist theorizing, along with three insightful case studies, this book thoroughly redefines our understandings of what corporations are 'for'.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eTimothy Kuhn is Professor in the Department of Communication at the University of Colorado, Boulder.\u003cbr\u003e","brand":"Bristol University Press","offers":[{"title":"Default Title","offer_id":50399062393106,"sku":"9781529214277","price":133.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_cb521506-fff3-412f-b4dd-a88e156ab431.jpg?v=1729087962","url":"https:\/\/surprise-castle.myshopify.com\/products\/what-do-corporations-want-communicative-capitalism-corporate-purpose-and-a-new-theory-of-the-firm-9781529214277","provider":"Surprise Castle","version":"1.0","type":"link"}