{"product_id":"understanding-clinical-negotiation-9781260462494","title":"Understanding Clinical Negotiation","description":"\u003cb\u003eA Doody's 5-Star Review! \u003c\/b\u003e\u003cb\u003e\u003cbr\u003eAchieve optimal patient outcomes and build positive health care relationships with this timely and essential guide\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003ePatient relations, satisfaction, and engagement are more important than ever. Many patients today research their conditions online, and are the targets of marketing campaigns by hospitals, medical device manufacturers, and the pharmaceutical industry. As a result, some will bring a consumer mindset to the exam room and even demand tests and treatments that are of questionable value. This new health care landscape makes the ability to clinically negotiate with patients an increasingly important skill. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eUnderstanding Clinical Negotiation\u003c\/i\u003e helps clinicians navigate patient desires toward mutually defined goals. The first guide of its kind, this important resource will equip clinicians with the insights and pragmatic skills needed to strike the right balance between care and costs, while ensuring the satisfaction and safety of every patient. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eUnderstanding Clinical Negotiation\u003c\/i\u003e features: \u003cbr\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eReal-world vignettes incorporating scenarios encountered in research and practice\u003c\/li\u003e\n\u003cli\u003eClinical pearls and summary bullet points for each chapter\u003c\/li\u003e\n\u003cli\u003eActionable lessons that can be applied immediately in practice\u003c\/li\u003e\n\u003cli\u003eDeeper Dive sidebars with additional insights and information\u003c\/li\u003e\n\u003cli\u003eStrategies for fostering patients' full disclosure of relevant information\u003c\/li\u003e\n\u003cli\u003eMethods for raising awareness of and managing emotions in clinical care\u003c\/li\u003e\n\u003cli\u003eBest practices for collaborative decision-making in diverse populations \u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eRichard Kravitz is Professor and Co-Vice Chair for Research, Department of Internal Medicine, University of California, Davis. He is also co-Editor-in-Chief of the Journal of General Internal Medicine and a member of the American College of Physicians. Richard L. Street, Jr. is Professor of Communication at Texas A\u0026amp; M University, specializing in health communication. His research focuses on clinician-patient communication, pathways linking communication to improved health outcomes, and strategies for increasing patient involvement in care. He is also Professor of Medicine at Baylor College of Medicine. He has received numerous research and teaching awards including Outstanding Health Communication Scholar.\u003cbr\u003e","brand":"McGraw Hill \/ Medical","offers":[{"title":"Default Title","offer_id":51807140348178,"sku":"9781260462494","price":75.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_b2c8557e-bf97-41d1-900b-73dd6275ebae.jpg?v=1766043572","url":"https:\/\/surprise-castle.myshopify.com\/products\/understanding-clinical-negotiation-9781260462494","provider":"Surprise Castle","version":"1.0","type":"link"}