{"product_id":"type-on-screen-new-typographic-systems-9781616891701","title":"Type on Screen: New Typographic Systems","description":"The long awaited follow-up to our all-time bestseller \u003ci\u003eThinking with Type\u003c\/i\u003e is here. \u003ci\u003eType on Screen\u003c\/i\u003e is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies--from electronic publications and websites to videos and mobile devices--this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. \u003ci\u003eType on Screen\u003c\/i\u003e is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eEllen Lupton is the author of thirteen books with PAPress, including \u003ci\u003eThinking with Type\u003c\/i\u003e (more than 100,000 sold and translated into ten languages), \u003ci\u003eGraphic Design: The New Basics\u003c\/i\u003e, and \u003ci\u003eGraphic Design Thinking\u003c\/i\u003e\u003cbr\u003e","brand":"Princeton Architectural Press","offers":[{"title":"Default Title","offer_id":50360526471442,"sku":"9781616891701","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_c138b683-0c56-4f08-9835-43684877245e.jpg?v=1728363832","url":"https:\/\/surprise-castle.myshopify.com\/products\/type-on-screen-new-typographic-systems-9781616891701","provider":"Surprise Castle","version":"1.0","type":"link"}