{"product_id":"tough-building-true-mental-physical-and-emotional-toughness-for-success-and-fulfillment-9781970123005","title":"Tough: Building True Mental, Physical and Emotional Toughness for Success and Fulfillment","description":"\u003cp\u003eTrue toughness involves far more than what most of us believe and has far greater influence on our success and fulfillment than we imagine. Toughness is defined by four interdependent elements: Character-\u003cem\u003ewho are you and are you secure in your identity\u003c\/em\u003e? Capability-\u003cem\u003ewhat are you able to do\u003c\/em\u003e? Capacity-\u003cem\u003ewhat are you able to withstand\u003c\/em\u003e? And Commitment-\u003cem\u003ewhat are you willing to do\u003c\/em\u003e?\u003c\/p\u003e\u003cp\u003eBeing truly tough is a genuine command over ourselves and an ever-increasing mastery of the mental, emotional and physical elements that define us and determine the course of our lives. It gives us the fortitude, mindset and tools to not simply survive adversity, but to thrive through it and in its wake. It gives us a broad and always expanding array of capabilities that create self-reliance and confidence, give us access to new opportunities and experiences, and allows us to contribute more than we consume. It ensures we understand who we truly are, and that we ultimately determine that identity and reinforce it daily with our choices and habits. And true toughness allows us to remain committed to our chosen path to achieve what we intend no matter what it is or how difficult the process.\u003c\/p\u003e\u003cp\u003eThis is not a chest-pounding call for \"manly\" activity, emotional sterility, and self-flagellation, but a guide to discover and develop our ultimate capacity to withstand adversity, to collect and build the mental and physical tools to accomplish the challenging and incredible, to find security in our identities and the confidence and resilience it engenders, and to become an active and positive contributor to the world at large.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eTough\u003c\/em\u003e is an inspiring look deep into what makes us tough and why it matters, and provides the practical tools and steps to achieve genuine change in your life.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eEverett, Greg:\u003c\/i\u003e\u003c\/b\u003e - Greg Everett's background spans an unusual array of professional and personal experiences, from working on an ambulance, to authoring a dozen books, to coaching the sport of weightlifting at the world championship level. He's competed in sports ranging from weightlifting to bicycle trials to tactical shooting, trained and participated in many more from Brazilian jiu jitsu to boxing to rock climbing, and has been backpacking through the Sierra Nevada and Cascades for almost thirty years. His book, Olympic Weightlifting, is the world's best selling on the subject, his instructional content across multiple media is used by athletes and coaches around the world, and he wrote, shot, directed, produced and edited the first documentary film on the sport of weightlifting in the US, American Weightlifting.","brand":"Catalyst Athletics, Inc.","offers":[{"title":"Default Title","offer_id":50649405161746,"sku":"9781970123005","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_41e45520-316a-45b4-99a1-8dc5a16e8afe.jpg?v=1733263333","url":"https:\/\/surprise-castle.myshopify.com\/products\/tough-building-true-mental-physical-and-emotional-toughness-for-success-and-fulfillment-9781970123005","provider":"Surprise Castle","version":"1.0","type":"link"}