{"product_id":"the-winners-brain-8-strategies-great-minds-use-to-achieve-success-9780738214696","title":"The Winner's Brain: 8 Strategies Great Minds Use to Achieve Success","description":"\u003ch2\u003eThe Winner's Brain: 8 Strategies Great Minds Use to Achieve Success\u003c\/h2\u003e\n\n\u003cp\u003eEver wonder why some people seem blessed with success? In fact, everyone is capable of winning in life; you just need to develop the right brain for it.\u003c\/p\u003e\n\n\u003cp\u003eIn \u003ci\u003eThe Winner's Brain\u003c\/i\u003e, Drs. Jeffrey Brown and Mark J. Fenske use cutting-edge neuroscience to identify the secrets of those who succeed no matter what—and demonstrate how little it has to do with IQ or upbringing. Through simple everyday practices, Brown and Fenske explain how to unlock the brain's hidden potential, using:\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBalance:\u003c\/strong\u003e Make emotions work in your favor\u003cbr\u003e\n\u003cstrong\u003eBounce:\u003c\/strong\u003e Create a failure-resistant brain\u003cbr\u003e\n\u003cstrong\u003eOpportunity Radar:\u003c\/strong\u003e Spot hot prospects previously hidden by problems\u003cbr\u003e\n\u003cstrong\u003eFocus Laser:\u003c\/strong\u003e Lock into what's important\u003cbr\u003e\n\u003cstrong\u003eEffort Accelerator:\u003c\/strong\u003e Cultivate the drive to win\u003c\/p\u003e\n\n\u003ch3\u003eEvidence-Based Success Strategies from Leading Neuroscientists\u003c\/h3\u003e\n\n\u003cp\u003eThis book combines behavioral psychology with cognitive neuroscience research to deliver practical techniques for achieving your goals. Dr. Jeff Brown, a cognitive behavioral psychologist at Harvard Medical School, and Dr. Mark Fenske, a neuroscientist and associate professor at the University of Guelph, present eight actionable strategies backed by brain science.\u003c\/p\u003e\n\n\u003cp\u003eAlong the way, meet dozens of interesting people who possess \"win factors\" (like the inventor of Whac-A-Mole) and glean fascinating information (like why you should never take a test while wearing red). Compulsively readable, \u003ci\u003eThe Winner's Brain\u003c\/i\u003e will not only give you an edge, but also motivate you to pursue your biggest dreams.\u003c\/p\u003e\n\n\u003ch3\u003eAbout the Authors\u003c\/h3\u003e\n\n\u003cp\u003e\u003cstrong\u003eJeff Brown, PsyD, ABPP\u003c\/strong\u003e, is a cognitive behavioral psychologist at Harvard Medical School. He lives in Boston.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eMark Fenske, PhD\u003c\/strong\u003e, is a neuroscientist and associate professor in psychology at the University of Guelph. He lives in Ontario, Canada.\u003c\/p\u003e","brand":"Da Capo Lifelong Books","offers":[{"title":"Default Title","offer_id":50680717771026,"sku":"9780738214696","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_9d038895-dd0e-488f-b175-7a8525b223a8.jpg?v=1734924276","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-winners-brain-8-strategies-great-minds-use-to-achieve-success-9780738214696","provider":"Surprise Castle","version":"1.0","type":"link"}