{"product_id":"the-strategic-positioning-of-academic-libraries-global-challenges-local-politics-and-strategy-development-9781783306909","title":"The Strategic Positioning of Academic Libraries: Global Challenges, Local Politics and Strategy Development","description":"\u003cp\u003e\u003ci\u003eThe Strategic Positioning of Academic Libraries\u003c\/i\u003e explores the influence exerted by trends in higher education and the wider world on the position of academic libraries, alongside an analysis of their strengths, weaknesses, opportunities, and threats. It provides an essential foundation for effective library strategy formulation and positioning in a highly dynamic and competitive environment. Examining a complex mix of global volatility, campus uncertainty, societal change, and technological shifts, all generating new pressures and opportunities, this book is a practical guide to understanding the situation of academic libraries and advancing their positioning in parent institutions. Chapters cover\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ethe historical evolution of academic library positioning;\u003c\/li\u003e\n\u003cli\u003ethe global political, economic, social and technological context;\u003c\/li\u003e\n\u003cli\u003ethe changing higher education environment;\u003c\/li\u003e\n\u003cli\u003ean in-depth SWOT analysis of academic libraries;\u003c\/li\u003e\n\u003cli\u003epositioning strategies for successful academic libraries; and\u003c\/li\u003e\n\u003cli\u003ean academic library positioning toolkit.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eJohn Cox\u003c\/b\u003e writes about and analyses issues impacting academic libraries and their strategic positioning. Before he retired, he was University Librarian at the University of Galway in Ireland and held other library leadership roles at University College Cork and the Wellcome Trust.\u003c\/p\u003e\u003cbr\u003e","brand":"Facet Publishing","offers":[{"title":"Default Title","offer_id":52158584160530,"sku":"9781783306909","price":90.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_4f079c05-bb82-4016-96f8-0cabbb369c53.jpg?v=1774967091","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-strategic-positioning-of-academic-libraries-global-challenges-local-politics-and-strategy-development-9781783306909","provider":"Surprise Castle","version":"1.0","type":"link"}