{"product_id":"the-standout-business-plan-make-it-irresistible-and-get-the-funds-you-need-for-your-startup-or-growing-business-9780814434116","title":"The Standout Business Plan: Make It Irresistible--and Get the Funds You Need for Your Startup or Growing Business","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003eThe Standout Business Plan\u003c\/em\u003e is an immensely practical and readable guide that shows you how to create a business plan that not only speaks directly to investors and lenders but also makes it easy for them to say yes.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAt the beginning of every successful business is a well-thought-out and exceptionally prepared business plan that was written with one audience in mind--investors. However, too many budding entrepreneurs have written their business's bible with a focus on details most important to managers or employees or even themselves, completely avoiding the questions most crucial to those who determine the fate of the business's genesis...its potential backers.\u003c\/p\u003e\u003cp\u003eRenowned leadership expert Brian Tracy and business strategy consultant Vaughan Evans share case studies and examples of both what to do and what not to do when developing a plan for your business.\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eThe Standout Business Plan\u003c\/em\u003e, Tracy and Evans reveal how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInclude the vital information backers need, while leaving out extraneous fillers that gets in the way\u003c\/li\u003e\n\u003cli\u003eAddress key factors such as market demand, competition, and strategy\u003c\/li\u003e\n\u003cli\u003eSpell out the essence of your business proposition\u003c\/li\u003e\n\u003cli\u003eOutline resources and financial forecasts\u003c\/li\u003e\n\u003cli\u003eAssess risk from the backer's perspective\u003c\/li\u003e\n\u003cli\u003eEvaluate and improve the plan to ensure its success\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eYour business plan is too important to not get exactly right from the beginning. With the easy-to-follow guidance in \u003cem\u003eThe Standout Business Plan\u003c\/em\u003e, now anyone can present a clear, concise, and convincing case that will win them the funding they need to succeed.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eVAUGHAN EVANS is a highly experienced consultant specializing in strategy and business planning for corporate clients and strategic due diligence for private equity. BRIAN TRACY is the Chairman and CEO of Brian Tracy International and one of the top business speakers and authorities in the world today. \u003cbr\u003e","brand":"Amacom","offers":[{"title":"Default Title","offer_id":50845530358034,"sku":"9780814434116","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_24eea962-fb28-4c84-98fa-67948060e14e.jpg?v=1737353016","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-standout-business-plan-make-it-irresistible-and-get-the-funds-you-need-for-your-startup-or-growing-business-9780814434116","provider":"Surprise Castle","version":"1.0","type":"link"}