{"product_id":"the-product-innovators-handbook-how-to-design-and-manufacture-a-product-that-people-want-to-buy-9781788604208","title":"The Product Innovator's Handbook: How to Design and Manufacture a Product That People Want to Buy","description":"\u003cp\u003eIf you want to create a new product, here's what you need to know to make it a success.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eGethin Roberts is an experienced product design engineer. He's also Managing Director of ITERATE, a dynamic product design consultancy that blends creative and technical expertise to develop products from an idea all the way through to production. He has an MSc in Rapid Product Development, has acted as a design advisor to the Welsh Government's SMART Productivity and Design Programme, and has also been an associate lecturer at the University of the West of England.\u003cbr\u003eAuthor location: Wales, UK\u003c\/p\u003e\u003cbr\u003e","brand":"Practical Inspiration Publishing","offers":[{"title":"Default Title","offer_id":50390256746770,"sku":"9781788604208","price":20.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_7611e94b-7d92-47d0-9061-1fd8c1481fdd.jpg?v=1728943057","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-product-innovators-handbook-how-to-design-and-manufacture-a-product-that-people-want-to-buy-9781788604208","provider":"Surprise Castle","version":"1.0","type":"link"}