{"product_id":"the-power-of-pull-how-small-moves-smartly-made-can-set-big-things-in-motion-9780465028764","title":"The Power of PULL: How Small Moves, Smartly Made, Can Set Big Things in Motion","description":"In a radical break with the past, information now flows like water, and we must learn how to tap into its stream. Individuals and companies can no longer rely on the stocks of knowledge that they've carefully built up and stored away. Information now flows like water, and we must learn how to tap into the stream. But many of us remain stuck in old practices -- practices that could undermine us as we search for success and meaning. \u003cp\u003e\u003c\/p\u003e In this revolutionary book, three doyens of the Internet age, whose path-breaking work has made headlines around the world, reveal the adjustments we must make if we take these changes seriously. In a world of increasing risk and opportunity, we must understand the importance of \u003ci\u003epull\u003c\/i\u003e. Understood and used properly, the power of pull can draw out the best in people and institutions by connecting them in ways that increase understanding and effectiveness. Pull can turn uncertainty into opportunity, and enable small moves to achieve outsized impact. \u003cp\u003e\u003c\/p\u003e Drawing on pioneering research, \u003ci\u003eThe Power of Pull\u003c\/i\u003e shows how to apply its principles to unlock the hidden potential of individuals and organizations, and how to use it as a force for social change and the development of creative talent. \u003cp\u003e\u003c\/p\u003e The authors explore how to use the power of pull to: \u003cul\u003e\n\u003cli\u003eAccess new sources of information\u003c\/li\u003e\n\u003cli\u003eAttract likeminded individuals from around the world\u003c\/li\u003e\n\u003cli\u003eShape serendipity to increase the likelihood of positive chance encounters\u003c\/li\u003e\n\u003cli\u003eForm creation spaces to drive you and your colleagues to new heights\u003c\/li\u003e\n\u003cli\u003eTransform your organization to adapt to the flow of knowledge\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e\u003ci\u003eThe Power of Pull\u003c\/i\u003e is essential reading for entrepreneurs, managers, and anybody interested in understanding and harnessing the shifting forces of our networked world.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eJohn Hagel III\u003c\/b\u003e is the co-chairman of the Deloitte Center for the Edge. He is the author of a series of bestselling business books, including \u003ci\u003eNet Gain, Net Worth, Out of the Box\u003c\/i\u003e, and \u003ci\u003eThe Only Sustainable Edge\u003c\/i\u003e. He lives in Burlingame, California. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eJohn Seely Brown\u003c\/b\u003e is the independent co-chairman of the Deloitte Center for the Edge and a visiting scholar at the University of Southern California. He is co-author of the bestselling book \u003ci\u003eThe Social Life of Information\u003c\/i\u003e. He lives in Palo Alto, California. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eLang Davison\u003c\/b\u003e was the exectutive director of the Deloitte Center for the Edge and the collaborating writer for the bestselling and critically acclaimed book \u003ci\u003eNet Gain, Net Worth\u003c\/i\u003e, authored by John Hagel. He lives in Portland, Oregon.\u003cbr\u003e","brand":"Basic Books","offers":[{"title":"Default Title","offer_id":50556218245394,"sku":"9780465028764","price":20.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_5cc2e30e-6ac1-4a97-a96f-07f75ac4a263.jpg?v=1731749934","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-power-of-pull-how-small-moves-smartly-made-can-set-big-things-in-motion-9780465028764","provider":"Surprise Castle","version":"1.0","type":"link"}