{"product_id":"the-permanent-portfolio-9781118288252","title":"The Permanent Portfolio","description":"\u003cb\u003eAn up close look at an investment strategy that can handle today's uncertain financial environment\u003c\/b\u003e \u003cp\u003eMarket uncertainty cannot be eliminated. So rather than attempt to do away with it, why not embrace it? That is what this book is designed to do. \u003ci\u003eThe Permanent Portfolio\u003c\/i\u003e takes you through Harry Browne's Permanent Portfolio approach--which can weather a wide range of economic conditions from inflation and deflation to recession--and reveals how it can help investors protect and grow their money.\u003c\/p\u003e \u003cp\u003eWritten by Craig Rowland and Mike Lawson, this reliable resource demonstrates everything from a straightforward four-asset Exchange Traded Fund (ETF) version of the strategy all the way up to a sophisticated approach using Swiss bank storage of selected assets for geographic and political diversification. In all cases, the authors provide step-by-step guidance based upon personal experience.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eThis timeless strategy is supported by more than three decades of empirical evidence\u003c\/li\u003e \u003cli\u003eThe authors skillfully explain how to incorporate the ideas of the Permanent Portfolio into your financial endeavors in order to maintain, protect, and grow your money\u003c\/li\u003e \u003cli\u003eIncludes select updates of Harry Browne's Permanent Portfolio approach, which reflect our changing times\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe Permanent Portfolio\u003c\/i\u003e is an essential guide for investors who are serious about building a better portfolio.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eCRAIG ROWLAND\u003c\/b\u003e is a serial entrepreneur who has been associated with several technology start-ups, two of which were ultimately purchased by Cisco Systems, Inc. At his last company, Psionic Software, Inc., he was founder, president, and CTO when purchased by Cisco. Another company Rowland was associated with was purchased by 3Com Corporation. He has provided consulting services to other start-up companies in addition to raising millions of dollars in venture capital for his own business. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eJ. M. LAWSON\u003c\/b\u003e is an attorney and retirement plan consultant. His practice involves retirement plan design and compliance issues, as well as assisting employers in creating and monitoring retirement plan investment policies and procedures.\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":50649943802130,"sku":"9781118288252","price":33.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_390eda16-2b19-4524-8959-eaa92a246ed9.jpg?v=1733277988","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-permanent-portfolio-9781118288252","provider":"Surprise Castle","version":"1.0","type":"link"}