{"product_id":"the-impatience-economy-how-social-retail-marketing-changes-everything-9781952106859","title":"The Impatience Economy: How Social Retail Marketing Changes Everything","description":"\u003cp\u003e\u003cstrong\u003eThe balance of power has changed. Consumers have more power and control than ever before. They want everything NOW.\u003c\/strong\u003e Gone are the days when consumers were restricted to brick-and-mortar stores, websites, or even app experiences. Social Retail Marketing (SRM(TM)️) is the future. Marketing is now as much about digital engagement and data as storytelling.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThe book lays out the data, the strategy, and the tools to effectively reach, sell, and serve consumers inside social media and messaging channels. Discover the future of marketing in this groundbreaking book, The Impatience Economy(TM).\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eFabela, Augie K.:\u003c\/i\u003e\u003c\/b\u003e - AUGIE K FABELA II is a serial entrepreneur, innovator, and telecom pioneer. He is the American founder of VEON, the world's 10th largest mobile operator. Starting with just 13 team members, VEON grew to over 60,000 employees in 24 countries. At its peak, the company traded on the NYSE with a market cap of over $40 billion. Augie recognized the opportunity offered by the convergence of 5G mobile, AI, and social media and left VEON to start FastForward.ai","brand":"Redwood Publishing, LLC","offers":[{"title":"Default Title","offer_id":52196530651410,"sku":"9781952106859","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_daa31ed7-728d-4fa8-b023-573714b3e1f6.jpg?v=1776152370","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-impatience-economy-how-social-retail-marketing-changes-everything-9781952106859","provider":"Surprise Castle","version":"1.0","type":"link"}