{"product_id":"the-impactful-vegan-how-you-can-save-more-lives-and-make-the-biggest-difference-for-animals-and-the-planet-9781637744581","title":"The Impactful Vegan: How You Can Save More Lives and Make the Biggest Difference for Animals and the Planet","description":"\u003cb\u003eFrom \u003ci\u003eNew York Times \u003c\/i\u003ebestselling author Robert Cheeke comes a new way of thinking about helping animals and the environment--and making the biggest impact possible with the resources already available to you.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eWhen it comes to reducing animal suffering, many people aren't sure where to start or which options are most beneficial. Charitable donations? Volunteer work? Dining at vegan restaurants? Meatless Monday? But the truth is that you have far more power than you think to make a real difference. \u003cp\u003e\u003c\/p\u003eInspired by the effective altruism movement, \u003ci\u003eThe Impactful Vegan\u003c\/i\u003e teaches readers how to audit their impact and follow methods that have been scrutinized, evaluated, and determined to do the most good for animals. \u003cp\u003e\u003c\/p\u003eFrom trusted vegan activist and motivational speaker Robert Cheeke, this in-depth guide will show you just how easy it is to help animals and protect the Earth, by breaking down: \u003cbr\u003e\u003cul\u003e\n\u003cli\u003eHow to identify the best organizations and volunteer efforts \u003c\/li\u003e\n\u003cli\u003eWhy supporting for-profit vegan businesses is vital\u003c\/li\u003e\n\u003cli\u003eWhy some approaches to promoting animal rights and veganism aren't helpful, and in fact, could be harmful for animals, despite best intentions\u003c\/li\u003e\n\u003cli\u003eHow to choose a career path that aligns with your values and helps you meet your goals\u003c\/li\u003e\n\u003cli\u003eHow influencers can build a personal brand and leverage it to promote veganism \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eSome of these actions are easier and more important than one might think, and armed with this knowledge you can put your ethics into action. This book will help you help animals every day.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eRobert Cheeke\u003c\/b\u003e grew up on a farm in Corvallis, Oregon, where he adopted a vegan lifestyle in 1995 at age 15, weighing just 120 pounds. Today he is the author or coauthor of the books \u003ci\u003eVegan Bodybuilding \u0026amp; Fitness, Shred It!, Plant-Based Muscle, \u003c\/i\u003eand the \u003ci\u003eNew York Times\u003c\/i\u003e bestseller\u003ci\u003e The Plant-Based Athlete. \u003c\/i\u003eHe is often referred to as the \"Godfather of Vegan Bodybuilding,\" growing the industry from infancy in 2002 to where it is today. As a natural bodybuilding champion, Robert is considered one of \u003ci\u003eVegNews\u003c\/i\u003e magazine's Most Influential Vegan Athletes. He tours around the world sharing his story of transformation from a skinny farm kid to champion vegan bodybuilder. Robert is the founder of Vegan Bodybuilding \u0026amp; Fitness and maintains the website VeganBodybuilding.com. He is a regular contributor to Forks Over Knives, The Center for Nutrition Studies, The Vegan Gym, Vegan Strong, and No Meat Athlete; is a former multisport athlete; and has followed a plant-based diet for more than 28 years. Robert lives in Colorado with his wife and two rescued Chihuahuas.\u003cbr\u003e","brand":"Benbella Books","offers":[{"title":"Default Title","offer_id":50616122278162,"sku":"9781637744581","price":20.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_c64c1d83-d201-46c5-8e57-975914e48441.jpg?v=1732501671","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-impactful-vegan-how-you-can-save-more-lives-and-make-the-biggest-difference-for-animals-and-the-planet-9781637744581","provider":"Surprise Castle","version":"1.0","type":"link"}