{"product_id":"the-franchisee-handbook-everything-you-need-to-know-about-buying-a-franchise-9781599186399","title":"The Franchisee Handbook: Everything You Need to Know about Buying a Franchise","description":"This book speaks to entrepreneurs who are interested in growing a business through purchasing and operating a well-known and respected franchise model, explaining the tools and strategies they need to not only become successful franchise owners (franchisees) but to achieve career-making franchise moves toward diversification of assets for the long term.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eSiebert, Mark:\u003c\/i\u003e\u003c\/b\u003e - Mark Siebert is the founder of iFranchise Group, a franchise consulting organization, and is an expert in evaluating a company's franchisability, structuring franchise offerings, and developing franchise programs. Siebert has personally assisted over 30 Fortune 2000 companies and over 500 start-ups franchisors. He lives in Homewood, IL.\u003cb\u003e\u003ci\u003eCresanti, Robert:\u003c\/i\u003e\u003c\/b\u003e - President and CEO of International Franchise Association","brand":"Entrepreneur Press","offers":[{"title":"Default Title","offer_id":50524983165202,"sku":"9781599186399","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_a73e0848-688a-4dac-b9d0-6653f175aef0.jpg?v=1731196985","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-franchisee-handbook-everything-you-need-to-know-about-buying-a-franchise-9781599186399","provider":"Surprise Castle","version":"1.0","type":"link"}