{"product_id":"the-essential-sales-management-handbook-your-secret-weapon-to-success-9780071476027","title":"The Essential Sales Management Handbook: Your Secret Weapon to Success","description":"\u003cp\u003eAt last: a comprehensive sales manager's reference tool for building management and leadership skills. From hiring new talent to forming a broad, cohesive strategy for the team's future, \u003ci\u003eThe Essential Sales Management Handbook\u003c\/i\u003e has it all, featuring: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBest practices for building strong team relationships, motivating sales professionals to sell at their highest level, and running effective meetings\u003c\/li\u003e\n\u003cli\u003eDiscussions of complex topics, such as managing difficult personalities, turning amateurs into all-star performers, incentive plans that work, CRM technology, and successful change-management strategies\u003c\/li\u003e\n\u003cli\u003ePractical tips managers can use to foster growth, build enthusiasm, and boost knowledge and group skills\u003c\/li\u003e\n\u003cli\u003ePowerful ideas, suggestions, real-life stories, and practices from successful companies\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eGerhard Gschwandtner\u003c\/b\u003e has more than three decades of international sales and marketing experience. He is the founder and publisher of \u003ci\u003eSelling Power\u003c\/i\u003e, the world's leading sales magazine.\u003c\/p\u003e \u003cp\u003eFor more books in the Selling Power Success library and information on the magazine, visit SellingPower.com.\u003c\/p\u003e\u003cbr\u003e","brand":"McGraw-Hill Companies","offers":[{"title":"Default Title","offer_id":50491502559506,"sku":"9780071476027","price":37.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_63ef2132-df9b-4f05-8eb0-7abd3304dbf3.jpg?v=1730542140","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-essential-sales-management-handbook-your-secret-weapon-to-success-9780071476027","provider":"Surprise Castle","version":"1.0","type":"link"}