{"product_id":"the-entrepreneurs-guide-to-the-art-of-war-the-original-classic-text-interpreted-for-the-modern-business-world-9781398802377","title":"The Entrepreneur's Guide to the Art of War: The Original Classic Text Interpreted for the Modern Business World","description":"\u003cp\u003e\u003cb\u003e\"Essential reading for the business leaders of tomorrow and a fascinating study of the boardroom as the new battlefield\" - \u003ci\u003eBooklist\u003c\/i\u003e\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003eTHE CLASSIC MILITARY TEXT, NOW ANALYZED FOR TOMORROW'S BUSINESS LEADERS. \u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e\u003ci\u003eThe Art of War\u003c\/i\u003e by Sun Tzu has been a much-studied work of military strategy for hundreds of years, influencing great leaders in all walks of life. Here, respected business journalist Mark Smith applies the lessons to the role of the entrepreneur by showing how the axioms of General Sun Tzu apply to business and other ventures to develop strategies for long-term success. \u003cp\u003e\u003c\/p\u003e \u003ci\u003eThe Entrepreneur's Guide to The Art of War \u003c\/i\u003econtains the full text of \u003ci\u003eThe Art of War\u003c\/i\u003e, with commentary breaking down each section. It is illustrated with numerous case studies of business owners whose strategies show how these ideas can work and containing quotes and tips from well-known business leaders and innovators, \u003ci\u003eThe Entrepreneur's Guide to The Art of War\u003c\/i\u003e will show you how to: \u003cp\u003e\u003c\/p\u003e - Lay firm foundations for your intended business\u003cbr\u003e - Choose your staff and co-workers effectively\u003cbr\u003e - Study your competitors in order to be stronger and better at what you do\u003cbr\u003e - Maintain a good working environment and happy employees\u003cbr\u003e - Work out your business's path to continued success \u003cp\u003e\u003c\/p\u003e This beautiful hardback is presented with gold embossing and colored endpapers. Whether intended as a gift or a personal guide, business leaders in the making and any enterprising spirit will find this an invaluable companion.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eMark Smith is an experienced business and technology journalist who has written for a variety of magazines and news sites around the world, including \u003ci\u003eForbes\u003c\/i\u003e, the \u003ci\u003eGuardian\u003c\/i\u003e, the BBC and the \u003ci\u003eDaily Telegraph\u003c\/i\u003e. His topics of interest include digital marketing technology, SMEs, start-ups and entrepreneurship.\u003cbr\u003e","brand":"Sirius Entertainment","offers":[{"title":"Default Title","offer_id":50525602185490,"sku":"9781398802377","price":9.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_ed977bef-97c6-4366-aac3-35a4b5182979.jpg?v=1731228063","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-entrepreneurs-guide-to-the-art-of-war-the-original-classic-text-interpreted-for-the-modern-business-world-9781398802377","provider":"Surprise Castle","version":"1.0","type":"link"}