{"product_id":"the-disruptive-innovation-set-2-books-9781647829872","title":"The Disruptive Innovation Set (2 Books)","description":"\u003cp\u003e\u003cb\u003eThe definitive books on one of the most influential business ideas of our time, disruptive innovation.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eHis work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In these classic bestsellers, innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right--yet still lost market leadership. In \u003ci\u003eThe Innovator's Dilemma\u003c\/i\u003e, Christensen presents his theory of disruptive innovation and explains that, no matter the industry, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. In \u003ci\u003eThe Innovator's Solution\u003c\/i\u003e, Christensen and his coauthor, Michael Raynor, expand on the idea of disruption, showing how companies can and should become disruptors themselves. Sharp, cogent, and provocative, these are the two books that no manager, leader, or entrepreneur should be without.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eClayton M. Christensen\u003c\/b\u003e is one of the best-known and most influential thinkers on innovation theory and practice. His research led to one of the most important ideas of the twentieth century--disruptive innovation. As a professor at Harvard Business School, he influenced generations of leaders and entrepreneurs. He authored twelve books, including five \u003ci\u003eNew York Times\u003c\/i\u003e bestsellers, and over one hundred articles on disruptive innovation in business, healthcare, and education. The \u003ci\u003eEconomist\u003c\/i\u003e named \u003ci\u003eThe Innovator's Dilemma\u003c\/i\u003e one of the six most important books about business ever written. Christensen is a winner of the Global Business Book Award; was twice named the World's Greatest Business Thinker; won the Abernathy, Newcomen, James Madison, and Circle prizes; and was a five-time recipient of the McKinsey Award, given each year to the best articles published in \u003ci\u003eHarvard Business Review\u003c\/i\u003e. Christensen cofounded Innosight, a management consultancy; Rose Park Advisors, an investment firm; and the Clayton Christensen Institute, a nonprofit think tank. He was a friend and mentor to some of the most important innovators of our time. He and his wife are the proud parents of five children, and they have eleven grandchildren.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eMichael E. Raynor\u003c\/b\u003e is a managing director at Deloitte. His twenty-five years of client work and practitioner-centered research address competitive and corporate strategy, innovation, and uncertainty. He is also the author of \u003ci\u003eThe Strategy Paradox\u003c\/i\u003e, \u003ci\u003eThe Innovator's Manifesto\u003c\/i\u003e, and \u003ci\u003eThe Three Rules\u003c\/i\u003e (with Mumtaz Ahmed). His current focus is applying these insights to the challenges of decarbonizing the global economy. He has a doctorate from Harvard Business School, an MBA from the Ivey Business School, and a philosophy degree from Harvard University.\u003c\/p\u003e\u003cbr\u003e","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":50489622069522,"sku":"9781647829872","price":43.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_464a832f-887a-4be6-abbe-5ba319dab077.jpg?v=1730503742","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-disruptive-innovation-set-2-books-9781647829872","provider":"Surprise Castle","version":"1.0","type":"link"}