{"product_id":"the-culture-advantage-empowering-your-people-to-drive-innovation-9781398606760","title":"The Culture Advantage: Empowering Your People to Drive Innovation","description":"\u003cp\u003e\u003cb\u003eInnovation is the key to making your business go the distance. Innovate or die they say. But where does innovation lie? The answer is in your people.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eFar from being the privilege of the unicorns of Silicon Valley, innovation isn't dependent on business model, structure or even budget. By harnessing your people's power through a corporate culture of innovation, you unlock business opportunities that your competition won't have access to. \u003cb\u003e\u003ci\u003eThe Culture Advantage\u003c\/i\u003e\u003c\/b\u003e is a blueprint to designing, implementing and sustaining a culture that will not only celebrate innovation, but will imbue it in everything your company, and its people, do. \u003cp\u003e\u003c\/p\u003eCulture evangelist, \u003cb\u003eDaniel Strode\u003c\/b\u003e, with the help of some of the world's historically most inspiring and innovative businesses like The Walt Disney Company and The LEGO Group, as well as newer companies like Art Blocks from the Web 3.0 and blockchain space, breaks down the innovation puzzle. Through evaluating your business model; daring to chip away at it; empowering your people through technologies; psychological safety and leadership; putting constraints onto their creative efforts; and hiring and collaborating with the right types of innovators, you'll discover how to enhance your adaptability and futureproof your business.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eDaniel Strode\u003c\/b\u003e is a culture evangelist and Global Director of Culture and Strategy at Banco Santander, based in Madrid, Spain. The custodian of a common culture, the Santander Way, which is disseminated across 32 countries and to more than 200,000 colleagues, he strengthens the group's innovation focus and cements its collaboration with new financial tech companies. An Adjunct Professor at the IE School of Human Science and Technology, amongst others, he is an in-demand speaker and industry commentator on Corporate Culture, Innovation, Web 3.0, Crypto and DeFi.\u003cbr\u003e","brand":"Kogan Page","offers":[{"title":"Default Title","offer_id":50863888466194,"sku":"9781398606760","price":27.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_cfe3f14f-4986-43c6-a198-7992f7ffea42.jpg?v=1737647486","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-culture-advantage-empowering-your-people-to-drive-innovation-9781398606760","provider":"Surprise Castle","version":"1.0","type":"link"}