{"product_id":"the-breakthrough-manifesto-ten-principles-to-spark-transformative-innovation-9781394207039","title":"The Breakthrough Manifesto: Ten Principles to Spark Transformative Innovation","description":"\u003cp\u003e\u003cb\u003eBuilding a Better Path to Breakthrough, By Design\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eInnovation is a process by which new ideas, services, and sources of value are brought to life. Yet approaches to the pursuit of innovation often rely on stale methodologies. Transformative innovation requires something else. Not just methodologies, but mindsets. Not just focusing on known challenges, but on unknown opportunities. Not just hoping for breakthrough by default, but realizing breakthrough by design.\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eThe Breakthrough Manifesto\u003c\/i\u003e, a renowned business innovation leader teams up with a social-personality psychologist to offer that something else--a collection of 10 visionary principles to obliterate barriers to change and ignite a whole new level of creative problem-solving. Drawing upon decades of experience working with the world's best-known organizations and their teams, the authors provide practical advice that goes beyond \"business as usual\" for successfully tackling intractable challenges. They'll show you how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eSilence your inner cynic and strip away old, fallacious assumptions as you embrace problem-solving anew\u003c\/li\u003e \u003cli\u003eEmbrace experimentation, prototyping, and co-creation revealing new potential by making a mess together\u003c\/li\u003e \u003cli\u003eChallenge yourself and each other to test your own limits and expand your comfort zone\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eBursting with behavioral science, stories from the field, and pragmatic strategies, \u003ci\u003eThe Breakthrough Manifesto\u003c\/i\u003e explores why these principles are critical for the current times and how they can spark breakthrough and unlock potential for you and your teams. Whether you're an executive or manager, product or service designer, educator or student, this book is a must-read for anyone inspired to change the world or transform their own place in it.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eKIM CHRISTFORT\u003c\/b\u003e is the Chief Innovation Leader and founder of the Deloitte Greenhouse\u003csup\u003e(R)\u003c\/sup\u003e Experience group, focused on pushing the frontiers of experiential engagement to help clients reveal opportunity and create meaningful impact. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eSUZANNE VICKBERG\u003c\/b\u003e is a social-personality psychologist and Chief Researcher for the Deloitte Greenhouse\u003csup\u003e(R)\u003c\/sup\u003e Experience, focused on exploring the behavioral dynamics underpinning individual and team engagement and creative problem-solving.\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":50630227591442,"sku":"9781394207039","price":25.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_547df14e-ddde-4aaf-8e3b-ffff0889d72d.jpg?v=1732746800","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-breakthrough-manifesto-ten-principles-to-spark-transformative-innovation-9781394207039","provider":"Surprise Castle","version":"1.0","type":"link"}