{"product_id":"the-b-corp-handbook-second-edition-how-you-can-use-business-as-a-force-for-good-standard-large-print-16-pt-edition-9780369372987","title":"The B Corp Handbook, Second Edition: How You Can Use Business as a Force for Good [Standard Large Print 16 Pt Edition]","description":"B Corps are a global movement of more than 2,700 companies in 60 countries-like Patagonia, Ben \u0026amp; Jerry's, Kickstarter, Danone North America, and Eileen Fisher-that are using the power of business as a force for good. B Corps have been certified to have met rigorous standards of social and environmental performance, accountability, and transparency. This book is the authoritative guide to the what, why, and how of B Corp certification. Coauthors Ryan Honeyman and Dr. Tiffany Jana spoke with the leaders of over 200 B Corps from around the world to get their insights on becoming a Certified B Corp, improving their social and environmental performance, and building a more inclusive economy. The second edition has been completely revised and updated to include a much stronger focus on diversity, equity, and inclusion (DEI). These changes are important because DEI can no longer be a side conversation-it must be a core value for any company that aspires to make money and make a difference. While this book is framed around the B Corp movement, any company, regardless of size, industry, or location, can use the tools contained here to learn how to build a better business. As the authors vividly demonstrate, using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase trust in your brand.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eHoneyman, Ryan:\u003c\/i\u003e\u003c\/b\u003e - Ryan is a consultant at LIFT Economy and has helped Ben \u0026amp; Jerry's, King Arthur Flour, Method, Klean Kanteen, and Nutiva become Certified B Corporations and maximize the value of their B Corp certification. Ryan has written articles for the Stanford Social Innovation Review, Fast Company, Entrepreneur, Huffington Post, Utne Reader, and TriplePundit. He has also been a featured speaker at SOCAP, Bioneers, the B Corp Champions Retreat, CatalystCreativ, and the Sustainable Enterprise Conference. Ryan holds a B.A. from the University of California, Santa Cruz and a M.Sc. from the London School of Economics and Political Science. Ryan Honeyman is a consultant at LIFT Economy and has helped Ben \u0026amp; Jerry's, King Arthur Flour, Method, Klean Kanteen, and Nutiva become Certified B Corporations and maximize the value of their B Corp certification. Ryan has written articles for the Stanford Social Innovation Review, Fast Company, Entrepreneur, Huffington Post, Utne Reader, and TriplePundit. He has also been a featured speaker at SOCAP, Bioneers, the B Corp Champions Retreat, CatalystCreativ, and the Sustainable Enterprise Conference.","brand":"ReadHowYouWant","offers":[{"title":"Default Title","offer_id":51860211532050,"sku":"9780369372987","price":33.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_45283bf3-847a-4da6-a9d8-983171eed88c.jpg?v=1767779398","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-b-corp-handbook-second-edition-how-you-can-use-business-as-a-force-for-good-standard-large-print-16-pt-edition-9780369372987","provider":"Surprise Castle","version":"1.0","type":"link"}