{"product_id":"the-author-success-handbook-9798888964453","title":"The Author Success Handbook","description":"\u003cp\u003eDo you want readers? That's why you need an author platform. \u003c\/p\u003e\u003cp\u003eMost new authors assume that if they write it, readers will purchase. Nothing could be further from the truth. \u003cstrong\u003ePlatform building starts early, even \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e before the book writing begins. \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe most overlooked piece of the writing\/publishing book journey is author platform building. Entrepreneurs get excited about their ideas and start \u003c\/p\u003e\u003cp\u003e writing with no thoughts about who will buy their book. \u003c\/p\u003e\u003cp\u003eAn author platform requires that you identify your niche audience, brand, and messaging, and then test on your potential audience. This is a trial-and-\u003c\/p\u003e\u003cp\u003e error process that requires you to understand the inner workings of \u003c\/p\u003e\u003cp\u003ebuilding content, social media, email, and media, as well as how they all fit together for a successful book launch.\u003c\/p\u003e\u003cp\u003eA platform build is not an overnight, instant gratification proposition, but it is a skill that you can learn. This step-by-step guide will help you do just that. \u003c\/p\u003e\u003cbr\u003e","brand":"Winsome Entertainment Group","offers":[{"title":"Default Title","offer_id":50401306837266,"sku":"9798888964453","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_f3e0c393-8117-4a93-b754-25249bc42430.jpg?v=1729130022","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-author-success-handbook-9798888964453","provider":"Surprise Castle","version":"1.0","type":"link"}