{"product_id":"the-art-of-the-long-view-planning-for-the-future-in-an-uncertain-world-9780385267328","title":"The Art of the Long View: Planning for the Future in an Uncertain World","description":"\u003cp\u003eWhat increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life--bottom-line numbers, for instance--but the intangibles: our hopes and fears, our beliefs and dreams. Only stories--scenarios--and our ability to visualize different kinds of futures adequately capture these intangibles. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIn \u003ci\u003eThe Art of the Long View, \u003c\/i\u003e now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the \"scenaric\" approach, giving you the tools for developing a strategic vision within your business. \u003cp\u003e\u003c\/p\u003eSchwartz describes the new techniques, originally developed within Royal\/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG\u0026amp;E, and the International Stock Exchange.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003ePeter Schwartz \u003c\/b\u003eis the chairman of the board of directors of the Ayn Rand Institute, as well as the teacher of an advanced writing course at the Institute's Objectivist Graduate Center.\u003cbr\u003e","brand":"Crown Currency","offers":[{"title":"Default Title","offer_id":50648835031314,"sku":"9780385267328","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_3ae722b9-1493-4ee4-b8c3-5bf43412985e.jpg?v=1733250199","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-art-of-the-long-view-planning-for-the-future-in-an-uncertain-world-9780385267328","provider":"Surprise Castle","version":"1.0","type":"link"}