{"product_id":"the-52-week-low-formula-9781118853474","title":"The 52-Week Low Formula","description":"\u003cp\u003e\u003cb\u003eA new but timeless strategy and mindset that should greatly help investors lower downside risk while achieving market outperformance\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eIn The 52-Week Low Formula: A Contrarian Strategy that Lowers Risk, Beats the Market, and Overcomes Human Emotion, \u003c\/i\u003e wealth manager Luke L. Wiley, CFP examines the principles behind selecting the outstanding companies and great investment opportunities that are being overlooked.\u003c\/p\u003e \u003cp\u003eAlong the way, Wiley offers a melding of the strategies used by such investment giants as Warren Buffett, Howard Marks, Michael Porter, Seth Klarman, and Pat Dorsey. His proven formula helps investors get the upper hand by identifying solid companies that are poised for growth but have fallen out of the spotlight.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eShows you how to investigate companies and identify opportunities\u003c\/li\u003e \u003cli\u003eIncludes detailed discussions of competitive advantage, purchase value, return on invested capital, and debt levels\u003c\/li\u003e \u003cli\u003ePresents several case studies to examine companies that have overcome obstacles by trading around their 52-week lows \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe 52-Week Low Formula\u003c\/i\u003e is a must-read for investors and financial advisors who want to break through conventional strategies and avoid common mistakes.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eLUKE L. WILEY, CFP\u003csup\u003e(R)\u003c\/sup\u003e, CRPC, \u003c\/b\u003e is the Senior Vice President of Wiley Wealth Management at UBS Financial Services in Cincinnati, Ohio. In 2012, he was among the top ten of the 7,000 UBS Financial Advisors in client retention and acquisition and has been called upon to provide strategic guidance for other wealth managers, financial planners, and investment managers by UBS management. His investment strategy and approach to life was defined by 17\u003csup\u003eth\u003c\/sup\u003e century German mathematician Carl Gustav Jacob Jacobi who once wrote, \"Invert, always invert.\" By solving for the opposite of your intended result, non-traditional paths to success reveal themselves. The idea of finding attractive investment opportunities within the 52-Week Low lists came about from Wiley reading a book that sells used for about $1,400 written by Seth Klarman, \u003ci\u003eMargin of Safety-Risk-Averse Value Investing Strategies for the Thoughtful Investor\u003c\/i\u003e.\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":50332470935826,"sku":"9781118853474","price":25.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_c6e1881e-ccee-4bcc-a871-7914dac9c6fe.jpg?v=1727838124","url":"https:\/\/surprise-castle.myshopify.com\/products\/the-52-week-low-formula-9781118853474","provider":"Surprise Castle","version":"1.0","type":"link"}