{"product_id":"swipe-to-unlock-the-primer-on-technology-and-business-strategy-9781976182198","title":"Swipe to Unlock: The Primer on Technology and Business Strategy","description":"\u003cb\u003eAuthored by 3 Product Managers at Google, Facebook, and Microsoft, \u003c\/b\u003e\u003ci\u003eSwipe to Unlock\u003c\/i\u003e is a comprehensive guide on the must-know concepts of technology and business strategy. \u003cb\u003eIt is a must-read for anyone pursuing product management, design, marketing, consulting or business strategy roles in the tech industry.\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eCOUNTERFEIT PHYSICAL BOOK WARNING: There are several sellers selling counterfeit new and used copies of our book. The counterfeit copies are missing 42 pages of new content updates made in 2023. To ensure you get a legitimate version of our book with the latest updates, please only buy NEW copies that say \"Ships From \u0026amp; Sold By\u003cbr\u003eAmazon.\"\u003c\/b\u003e\u003cp\u003e\u003cbr\u003eThis \u003cb\u003e#1 Amazon Business Bestseller won a medal \u003c\/b\u003efrom the \u003cb\u003eNorth American Book Awards\u003c\/b\u003e and has been featured in \u003cb\u003eThe Wall Street Journal\u003c\/b\u003e, \u003cb\u003eForbes\u003c\/b\u003e, and \u003cb\u003eBusiness Insider. \u003ci\u003eSwipe to Unlock\u003c\/i\u003e has been translated into 11 languages\u003c\/b\u003e including Chinese, Korean, \u0026amp; Russian and was\u003ci\u003e \u003c\/i\u003etouted as \u003cb\u003e\"our generation's Rosetta Stone for enabling anyone to peer into the technology changing everyday life\"\u003c\/b\u003e by Jeremy Schifeling. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eSwipe to Unlock\u003c\/i\u003e teaches you how to think like a technologist \u003c\/b\u003eby answering real-world questions like: \u003cul\u003e\n\u003cli\u003e\u003cp\u003eHow does Spotify determine what songs to recommend to you?\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eHow did KaiOS become the third largest mobile operating system in just two years since launching?\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eWhy does Amazon offer free shipping with Prime if it loses them money?\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eHow did a single typo take down 20% of the internet?\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eWhy did Microsoft acquire LinkedIn?\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003eBy breaking down questions like this, \u003cb\u003e\u003ci\u003eSwipe to Unlock\u003c\/i\u003e gives you a peek under the hood of the technology you use every day, decodes tech's biggest buzzwords, and shows you how technology is changing the society we live in for better or for worse.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003eTopics Covered: \u003c\/b\u003eSoftware Development, Business Models \u0026amp; Strategies, Economics, Hacking \u0026amp; Security, Hardware \u0026amp; Robots, The Internet, Cloud Computing, Big Data, Technology Policy, Emerging Markets, Future Trends, and much more! \u003cp\u003e\u003c\/p\u003e\u003cb\u003eFeatured Companies: \u003c\/b\u003eGoogle, Facebook, Microsoft, Amazon, Apple, Spotify, Uber, WeChat, Yelp, Tinder, Washington Post, Grab, Toyota, GoJek, Samsung, Salesforce, M-Pesa, Quora, KaiOS, Twitter, Tesla, ByteDance, Airbnb, Robinhood, Adobe, Alibaba, Netflix, Paytm, Target, and many more! \u003cp\u003e\u003c\/p\u003e\u003cb\u003eUnlock the answers you need to ace your tech interviews or become a better-educated digital citizen. Buy Swipe to Unlock today to understand why it's the Top Gifted Technology Book of 2022!\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eParth Detroja studied Applied Economics and Management at Cornell University and graduated Summa Cum Laude as a Merrill Presidential Scholar (top 1% of class). During his time at Cornell, he cofounded the Cornell International Business Association (CIBA) and served as the lead undergraduate teaching assistant for AEM 3249: Entrepreneurial Marketing and Strategy. He has previously interned at Microsoft, Amazon, and IBM. He is currently a Product Manager at Facebook. Neel Mehta studies Computer Science at Harvard University, where he has a 4.0 GPA and is a John Harvard Scholar (top 5% of class). He's done the \"tech triple crown\": he worked at a .com (Microsoft, as a Program Manager Intern), .org (Khan Academy, as a software engineer), and .gov (the US Census Bureau, where he founded the first fully-funded tech internship program in the federal government.) At Harvard, Neel founded the Harvard Open Data Project, a student-faculty group that built Harvard's first open data repository, and was a teaching assistant for CS50, Harvard's introductory computer science course. Aditya Agashe studied Computer Science and Business at Cornell University and graduated Cum Laude as a Rawlings Presidential Research Scholar (top 1.5% of class). At Cornell, he founded Belle Applications (belleapps.me), a company that builds and optimizes software platforms for businesses. He grew annual revenue to $50,000+ and is negotiating an acquisition offer from a small-business conglomerate. Adi is currently a Program Manager at Microsoft.\u003cbr\u003e","brand":"Createspace Independent Publishing Platform","offers":[{"title":"Default Title","offer_id":50647694180626,"sku":"9781976182198","price":30.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_30dff3d6-68fc-4ca2-91f4-5e44946323be.jpg?v=1734804416","url":"https:\/\/surprise-castle.myshopify.com\/products\/swipe-to-unlock-the-primer-on-technology-and-business-strategy-9781976182198","provider":"Surprise Castle","version":"1.0","type":"link"}