{"product_id":"surfing-1778-today-9783836583282","title":"Surfing. 1778-Today","description":"\u003cp\u003eThis tome is the most comprehensive visual history of surfing to date, marking a \u003cstrong\u003emajor cultural event as much as a publication\u003c\/strong\u003e. Following \u003cstrong\u003ethree and a half years of meticulous research\u003c\/strong\u003e, it brings together\u003cstrong\u003e hundreds of images\u003c\/strong\u003e to chart the evolution of surfing\u003cstrong\u003e as a sport, a lifestyle, and a philosophy\u003c\/strong\u003e.\u003cbr\u003e \u003cbr\u003e The book is arranged into five chronological chapters, tracing surfing culture from the first recorded European contact in 1778 by Captain James Cook to the \u003cstrong\u003eglobal and multi-platform phenomenon of today\u003c\/strong\u003e. Utilizing institutions, collections, and photographic archives from around the world, and with accompanying essays by the world's top surf journalists, it celebrates the sport on and off the water, as a community of \u003cstrong\u003e20 million practitioners \u003c\/strong\u003eand countless more devotees, and as a leading influence on \u003cstrong\u003efashion, film, art, and music.\u003c\/strong\u003e\u003cbr\u003e \u003cbr\u003e An unrivaled tribute to the breadth, complexity, and richness of surfing, this book is a must-have for any serious player on the surfing scene and anybody who aspires to the surfing lifestyle. As one surfing scribe has declared, \u003cstrong\u003e\"There has never been a book like this, and there will never be another one again.\"\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eHeimann, Jim:\u003c\/i\u003e\u003c\/b\u003e - Jim Heimann is the Executive Editor for TASCHEN America. A cultural anthropologist, historian, and an avid collector, he has authored numerous titles on architecture, pop culture, and the history of Los Angeles and Hollywood, including TASCHEN's Surfing, Los Angeles. Portrait of a City, California Crazy, and the All-American Ads series.","brand":"Taschen","offers":[{"title":"Default Title","offer_id":50630091768082,"sku":"9783836583282","price":71.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_704b4f9c-328b-4f5c-93d4-1c5debc4090d.jpg?v=1732743085","url":"https:\/\/surprise-castle.myshopify.com\/products\/surfing-1778-today-9783836583282","provider":"Surprise Castle","version":"1.0","type":"link"}