{"product_id":"storytelling-with-data-a-data-visualization-guide-for-business-professionals-9781119002253","title":"Storytelling with Data: A Data Visualization Guide for Business Professionals","description":"\u003cp\u003e\u003cb\u003eDon't simply show your data--tell a story with it!\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eStorytelling with Data\u003c\/i\u003e teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples--ready for immediate application to your next graph or presentation.\u003c\/p\u003e \u003cp\u003eStorytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story.\u003c\/p\u003e \u003cp\u003eSpecifically, you'll learn how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eUnderstand the importance of context and audience\u003c\/li\u003e \u003cli\u003eDetermine the appropriate type of graph for your situation\u003c\/li\u003e \u003cli\u003eRecognize and eliminate the clutter clouding your information\u003c\/li\u003e \u003cli\u003eDirect your audience's attention to the most important parts of your data\u003c\/li\u003e \u003cli\u003eThink like a designer and utilize concepts of design in data visualization\u003c\/li\u003e \u003cli\u003eLeverage the power of storytelling to help your message resonate with your audience\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eTogether, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data--\u003ci\u003eStorytelling with Data\u003c\/i\u003e will give you the skills and power to tell it.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eCole Nussbaumer Knaflic\u003c\/b\u003e tells stories with data. She is founder and CEO of storytelling with data (SWD) and author of the best-selling book, storytelling with data: a data visualization guide for business professionals, which has been translated into a dozen languages, is used as a textbook by more than 100 universities and serves as the course book for tens of thousands of SWD workshop participants.\u003cbr\u003eFor nearly a decade, Cole and team have delivered interactive learning sessions highly sought after by data-minded individuals, companies, and philanthropic organizations all over the world. They also help people create graphs that make sense and weave them into a compelling story through the popular SWD blog, podcast, monthly challenge, and live stream events and other resources.\u003cbr\u003eLearn more at \u003cb\u003estorytellingwithdata.com\u003c\/b\u003e.\u003c\/p\u003e\u003cbr\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":50593665319186,"sku":"9781119002253","price":30.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_875eae46-aa8d-41ec-94ab-deb93a1078a4.jpg?v=1762334585","url":"https:\/\/surprise-castle.myshopify.com\/products\/storytelling-with-data-a-data-visualization-guide-for-business-professionals-9781119002253","provider":"Surprise Castle","version":"1.0","type":"link"}