{"product_id":"stories-for-work-the-essential-guide-to-business-storytelling-9780730343295","title":"Stories for Work: The Essential Guide to Business Storytelling","description":"\u003cb\u003eLearn the science and master the art of telling a great story\u003c\/b\u003e \u003cp\u003e\u003ci\u003eStories for Work\u003c\/i\u003e walks you through the science of storytelling, revealing the secrets behind great storytellers and showing you how to master the art of storytelling in business. Stories hold a unique place in our psyche, and the right story at the right time can be a game-changer in business; whether tragedy, triumph, tension or transition, a good story can captivate the listener and help you achieve your goals. In this book, author Gabrielle Dolan draws from a decade of training business leaders in storytelling to show you what works, why it works, when it works best and what \u003ci\u003enever\u003c\/i\u003e works. You'll learn how to create your own stories -- authentically yours, crafted to attain your goal -- and develop an instinct for sharing when the time is right. In-depth case studies feature real-world people in real-world businesses, showing how storytelling has changed the way they work, motivate and lead -- providing clear examples of the power of this enormously effective skill. \u003c\/p\u003e\u003cp\u003eStorytelling gives you an edge. Whether you're after a promotion, a difficult client, a big sale or leading through transition, a great story can help you smooth the road and seal the deal. This book is your personal coach for masterful storytelling, with expert guidance and lessons learned from real-world business leaders. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eLearn why storytelling grabs attention and helps your message get through\u003c\/li\u003e \u003cli\u003eMaster the four types of stories used in business settings\u003c\/li\u003e \u003cli\u003eInfuse your stories with the personal to highlight your vision and values\u003c\/li\u003e \u003cli\u003eCraft a selection of stories to pull out at pivotal business moments\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThe oral tradition has ancient roots that unite all humans, and despite our myriad modern distractions, we still respond to a well-told story. \u003ci\u003eStories for Work\u003c\/i\u003e helps you put this dynamic to work for you in any business scenario.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eGABRIELLE DOLAN\u003c\/b\u003e is a global thought leader on authentic leadership and storytelling. She works with high-profile leaders from around the globe, helping them to become better leaders and communicators using the art of business storytelling. She is the best-selling author of \u003ci\u003eIgnite: Real Leadership, Real Talk, Real Results\u003c\/i\u003e and co-author of \u003ci\u003eHooked: How leaders connect engage and inspire with storytelling.\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":50503722893586,"sku":"9780730343295","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_0f2a77d8-d650-4547-a170-c059afdca56c.jpg?v=1730796552","url":"https:\/\/surprise-castle.myshopify.com\/products\/stories-for-work-the-essential-guide-to-business-storytelling-9780730343295","provider":"Surprise Castle","version":"1.0","type":"link"}