{"product_id":"start-at-the-end-9781118376768","title":"Start at the End","description":"\u003cb\u003eRe-focus your business plan and achieve the success your business deserves\u003c\/b\u003e \u003cp\u003eBusiness owners, and their teams, often lose their way in the midst of the day-to-day stress of generating sales and profits. Whether your goal is selling millions of your product, expanding operations to a new location, or generating more profits, \u003ci\u003eStart at the End\u003c\/i\u003e offers a unique approach and action steps for business owners and entrepreneurs to redevelop your business plan and achieve ultimate success. You'll learn how to re-create your long-term vision and then make continuous progress in achieving that vision while continuing to hit your short-term goals. \u003ci\u003eStart at the End\u003c\/i\u003e offers inspiring stories of other entrepreneurs who have achieved significant success in this area, as well as easy-to-follow exercises and next steps.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eShows how to develop a realistic business and financial model based on market data\u003c\/li\u003e \u003cli\u003eExplains how to identify and pursue new opportunities, raise capital, and build growth strategies\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eStart at the End\u003c\/i\u003e gives business owners a chance to take a step back, re-evaluate your business, and redesign your business plan to achieve the success you dreamed of when you first launched your company.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eDAVE LAVINSKY\u003c\/b\u003e is the cofounder of Growthink, a consultancy that helps entrepreneurs and business owners identify and pursue new opportunities, develop new business plans, raise capital, and build growth strategies. Over the past decade, Growthink has helped thousands of companies develop business plans and achieve massive growth. Personally, Dave has guest lectured at top universities, developed more than 100 business plans, and has written hundreds of articles on entrepreneurship, business planning, and raising capital. He is also a successful serial entrepreneur, having started and exited multiple Internet and product-focused ventures.\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":50641413996818,"sku":"9781118376768","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_46110593-3918-4883-a105-f5cc824afa8f.jpg?v=1733015692","url":"https:\/\/surprise-castle.myshopify.com\/products\/start-at-the-end-9781118376768","provider":"Surprise Castle","version":"1.0","type":"link"}