{"product_id":"small-business-marketing-kit-for-dummies-9781118311837","title":"Small Business Marketing Kit for Dummies","description":"\u003cb\u003eHarness the power of marketing and watch your business grow\u003c\/b\u003e \u003cp\u003eHaving your own business isn't the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential.\u003c\/p\u003e \u003cp\u003eIf you want your small business to grow, you need a marketing strategy that works. But how do you get people to notice your business without spending a fortune? Packed with savvy tips for low-cost, high-impact campaigns, this friendly guide is your road map to launching a great marketing campaign and taking advantage of the newest technologies and avenues for outreach.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eUsing social media as a marketing tool\u003c\/li\u003e \u003cli\u003eCommunicating with customers\u003c\/li\u003e \u003cli\u003eFinancing a marketing campaign\u003c\/li\u003e \u003cli\u003eThe companion CD includes tools and templates to give you a jump-start on putting your new skills to work\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIf you're looking to give your small business' marketing plan an edge over the competition, Small Business Marketing Kit For Dummies has you covered.\u003c\/p\u003e \u003cp\u003eCD-ROM\/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eBarbara Findlay\u003c\/b\u003e Schenck has been a marketing consultant for more than 20 years, with clients ranging from small businesses to Fortune 500 companies. In addition to her experience as a small business strategist, she's also a bestselling author and nationally syndicated columnist. Visit her website at www.bizstrong.com.\u003c\/p\u003e\u003cbr\u003e","brand":"For Dummies","offers":[{"title":"Default Title","offer_id":50414752465170,"sku":"9781118311837","price":21.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_2967f9aa-a45b-486e-861f-c7f5eb4bc76a.jpg?v=1729382021","url":"https:\/\/surprise-castle.myshopify.com\/products\/small-business-marketing-kit-for-dummies-9781118311837","provider":"Surprise Castle","version":"1.0","type":"link"}