{"product_id":"sensory-analysis-and-consumer-research-in-new-product-development-9783036514260","title":"Sensory Analysis and Consumer Research in New Product Development","description":"\u003cp\u003eSensory analysis and consumer research are relevant tools in innovation and\u003c\/p\u003e\u003cp\u003enew product development, from design to commercialization. This Special Issue\u003c\/p\u003e\u003cp\u003ehas collected 13 valuable scientific contributions, including 1 review, 12 original\u003c\/p\u003e\u003cp\u003eresearch articles and an editorial. The SI provides an interesting outlook\u003c\/p\u003e\u003cp\u003eand better understanding of sensorial analysis with the different techniques and\u003c\/p\u003e\u003cp\u003econsumer research on new product development. Important practical applications\u003c\/p\u003e\u003cp\u003ehave been reported on the development of different novel, functional and\u003c\/p\u003e\u003cp\u003eenhanced products (meat, fish, biscuits, yogurt, porridge, hybrid meat, molecular\u003c\/p\u003e\u003cp\u003eproducts, etc.), which helps increase knowledge in this field. This SI is\u003c\/p\u003e\u003cp\u003every useful for both present and future uses for the different players involved in\u003c\/p\u003e\u003cp\u003ethis kind of product development (industry, companies, researchers, scientists, \u003c\/p\u003e\u003cp\u003emarketing, merchandising, consumers, etc.).\u003c\/p\u003e\u003cbr\u003e","brand":"Mdpi AG","offers":[{"title":"Default Title","offer_id":50929941119250,"sku":"9783036514260","price":47.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_c0ce8208-b2d8-4cc6-8d8d-ebc6f7759788.jpg?v=1739057965","url":"https:\/\/surprise-castle.myshopify.com\/products\/sensory-analysis-and-consumer-research-in-new-product-development-9783036514260","provider":"Surprise Castle","version":"1.0","type":"link"}