{"product_id":"running-a-restaurant-for-dummies-9781119605454","title":"Running a Restaurant for Dummies","description":"\u003cp\u003e\u003cb\u003eThe easy way to successfully run a profitable restaurant\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMillions of Americans dream of owning and running their own restaurant � because they want to be their own boss, because their cooking always draws raves, or just because they love food. \u003ci\u003eRunning a Restaurant For Dummies\u003c\/i\u003e covers every aspect of getting started for aspiring restaurateurs. From setting up a business plan and finding financing, to designing a menu and dining room, you'll find all the advice you need to start and run a successful restaurant.\u003c\/p\u003e \u003cp\u003eEven if you don't know anything about cooking or running a business, you might still have a great idea for a restaurant � and this handy guide will show you how to make your dream a reality. If you already own a restaurant, but want to see it get more successful, \u003ci\u003eRunning a Restaurant For Dummies\u003c\/i\u003e offers unbeatable tips and advice for bringing in hungry customers. From start to finish, you'll learn everything you need to know to succeed.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eNew information on designing, re-designing, and equipping a restaurant with all the essentials�from the back of the house to the front of the house\u003c\/li\u003e \u003cli\u003eDetermining whether to rent or buy restaurant property\u003c\/li\u003e \u003cli\u003eUpdated information on setting up a bar and managing the wine list\u003c\/li\u003e \u003cli\u003eProfitable pointers on improving the bottom line\u003c\/li\u003e \u003cli\u003eThe latest and greatest marketing and publicity options in a social-media world\u003c\/li\u003e \u003cli\u003eManaging and retaining key staff\u003c\/li\u003e \u003cli\u003eNew and updated information on menu creation and the implementation of Federal labeling (when applicable), as well as infusing local, healthy, alternative cuisine to menu planning\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eRunning a Restaurant For Dummies\u003c\/i\u003e gives you the scoop on the latest trends that chefs and restaurant operators can implement in their new or existing restaurants.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eP.S. If you think this book seems familiar, you�re probably right. The Dummies team updated the cover and design to give the book a fresh feel, but the content is the same as the previous release of Running a Restaurant For Dummies (9781118027929). The book you see here shouldn�t be considered a new or updated product. But if you�re in the mood to learn something new, check out some of our other books. We�re always writing about new topics! \u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eMichael Garvey\u003c\/b\u003e is the former general manager of Grand Central Oyster Bar. He is currently a restaurant specialist for Vision Wine Brands. \u003cb\u003eHeather Dismore\u003c\/b\u003e is a professional writer who has extensive experience in the restaurant business. \u003cb\u003eAndrew G. Dismore\u003c\/b\u003e is an award-winning professional chef.\u003cbr\u003e\u003c\/p\u003e","brand":"For Dummies","offers":[{"title":"Default Title","offer_id":50544323035410,"sku":"9781119605454","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_39c67c89-cfaf-4e1d-827e-4a11e682804c.jpg?v=1731526320","url":"https:\/\/surprise-castle.myshopify.com\/products\/running-a-restaurant-for-dummies-9781119605454","provider":"Surprise Castle","version":"1.0","type":"link"}