{"product_id":"platform-strategies-a-guidebook-for-entrepreneurs-in-the-platform-economy-9781138590700","title":"Platform Strategies: A Guidebook for Entrepreneurs in the Platform Economy","description":"\u003cp\u003eOver the past decade, platforms have spread through many industries and generated an increasing share of the global economy. Many of the world's most valuable companies have adopted a platform-based business model and today, we find that platforms pervade our everyday lives. So far, however, the existing management literature has failed to provide professionals and students with appropriate tools to understand the business models that make those platforms successful. This book offers rigorous analysis of the complexity of platforms, as well as practical strategic guidance and tools to help you deal with this complexity.\u003c\/p\u003e\u003cp\u003eWritten in an accessible style and based on a comprehensive approach, \u003ci\u003ePlatform Strategies \u003c\/i\u003eis self-contained and does not require the reader to have specific prior knowledge. The book is both academically rigorous and a pragmatic and efficient guide, incorporating path-breaking insights from academic research on platforms with real-world applications of concepts and tools. The book engages with case studies and highlights important take-aways that can be implemented in practice. You'll learn how to use new tools of strategic management and how to adapt well-established ones.\u003c\/p\u003e\u003cp\u003eThis book is an invaluable resource for entrepreneurs (experienced or aspiring), managers of existing platforms and businesses, professionals, and students in business, management, and economics.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003ePaul Belleflamme\u003c\/strong\u003e is professor of economics at UCLouvain. He is the author, with Martin Peitz, of \u003ci\u003eIndustrial Organization: Markets and Strategies \u003c\/i\u003e(2015) and \u003ci\u003eThe Economics of Platforms: Concepts and Strategy \u003c\/i\u003e(2021).\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNicolas Neysen \u003c\/b\u003eis lecturer in strategy at HEC Liège (University of Liège), where he also leads the Digital Lab. He holds a PhD in Management Sciences and worked for seven years as a consultant for Accenture.\u003c\/p\u003e\u003cbr\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":50725739594002,"sku":"9781138590700","price":48.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_90ced6ec-7cbd-496c-ae68-da7ba12ac1b0.jpg?v=1734843037","url":"https:\/\/surprise-castle.myshopify.com\/products\/platform-strategies-a-guidebook-for-entrepreneurs-in-the-platform-economy-9781138590700","provider":"Surprise Castle","version":"1.0","type":"link"}