{"product_id":"neuroselling-mastering-the-customer-conversation-using-the-surprising-science-of-decision-making-9781733787024","title":"NeuroSelling: Mastering the Customer Conversation Using the Surprising Science of Decision-Making","description":"\u003cp\u003eYour business lives and dies by your customer conversations.\u003c\/p\u003e\u003cp\u003eShouldn't you have those down to a science?\u003c\/p\u003e\u003cp\u003eIf you're tired of having to justify your price...of offering discounts to close the deal...of long sales cycles...of customers who can't seem to make a decision, then you need NeuroSelling(R), the only customer conversation tool grounded in neuroscience and behavioral psychology.\u003c\/p\u003e\u003cp\u003eBut NeuroSelling(R) is more than just theory--it's a step-by-step, practical communication methodology honed by years of field experience, resulting in millions in new revenue in industries as diverse as biotech, financial services, manufacturing, and engineering.\u003c\/p\u003e\u003cp\u003eStart communicating in a way that: \u003c\/p\u003e\u003cp\u003e-Builds personal and professional trust faster\u003c\/p\u003e\u003cp\u003e-Naturally drives urgency to buy\u003c\/p\u003e\u003cp\u003e-Creates an automatic commitment to change\u003c\/p\u003e\u003cp\u003eIn this book, you'll also read the stories of a sales rep who went from the bottom half of his sales organization to becoming rep of the year, as well as the dark-horse executive candidate who became CEO, chosen over three more experienced leaders.\u003c\/p\u003e\u003cp\u003eNo matter your situation, successful selling begins and ends with the customer conversation.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eBloomfield, Jeff:\u003c\/i\u003e\u003c\/b\u003e - Jeff Bloomfield is the founder and CEO of Braintrust, a sales \u0026amp; marketing consultancy helping companies have more purpose-driven, impactful customer conversations using his NeuroSelling(R) methodology, resulting in untold millions of dollars in increased revenue. In addition, Jeff is a unique and powerful keynote speaker, bringing his one-of-a-kind message of purpose and transformation to stages all around the world. He lives outside Cincinnati, Ohio, with his wife and family.","brand":"Axon Publishing, LLC","offers":[{"title":"Default Title","offer_id":50677232369938,"sku":"9781733787024","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_104cec40-95d6-4a9c-978e-8528cf8c43e9.jpg?v=1733890956","url":"https:\/\/surprise-castle.myshopify.com\/products\/neuroselling-mastering-the-customer-conversation-using-the-surprising-science-of-decision-making-9781733787024","provider":"Surprise Castle","version":"1.0","type":"link"}