{"product_id":"moving-viewers-american-film-and-the-spectators-experience-9780520256965","title":"Moving Viewers: American Film and the Spectator's Experience","description":"Everyone knows the thrill of being transported by a film, but what is it that makes movie watching such a compelling emotional experience? In \u003ci\u003eMoving Viewers, \u003c\/i\u003eCarl Plantinga explores this question and the implications of its answer for aesthetics, the psychology of spectatorship, and the place of movies in culture. Through an in-depth discussion of mainstream Hollywood films, Plantinga investigates what he terms \"the paradox of negative emotion\" and the function of mainstream narratives as ritualistic fantasies. He describes the sensual nature of the movies and shows how film emotions are often elicited for rhetorical purposes. He uses cognitive science and philosophical aesthetics to demonstrate why cinema may deliver a similar emotional charge for diverse audiences.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eCarl Plantinga\u003c\/b\u003e is Professor of Film Studies at Calvin College. He is the author of \u003ci\u003eRhetoric and Representation in Non-Fiction Film\u003c\/i\u003e and the coeditor of \u003ci\u003ePassionate Views: Film, Cognition, and Emotion\u003c\/i\u003e.\u003cbr\u003e","brand":"University of California Press","offers":[{"title":"Default Title","offer_id":50325007466770,"sku":"9780520256965","price":38.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_a653b9eb-3270-4913-996a-8f22d1616bbe.jpg?v=1727678138","url":"https:\/\/surprise-castle.myshopify.com\/products\/moving-viewers-american-film-and-the-spectators-experience-9780520256965","provider":"Surprise Castle","version":"1.0","type":"link"}