{"product_id":"managers-guide-to-crisis-management-9780071769495","title":"Manager's Guide to Crisis Management","description":"\u003cp\u003e\u003cb\u003eLead your Organization through any business crisis--and emerge stronger than ever\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eManager's Guide to Crisis Management\u003c\/i\u003e provides the basic skills and knowledge you need to deal with the crises that inevitably occur in any business or organization.\u003c\/p\u003e\u003cp\u003eCovering every aspect of the topic--from defining crisis management and policies to training for and responding to crises--it helps you fully grasp any situation that threatens business, careers, and even lives. Lead through any crisis smoothly and with minimal ramifications by mastering the most effective tactics, including: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePlanning for and training staff in crisis management\u003c\/li\u003e\n\u003cli\u003eAnticipating and preventing crises before they occur\u003c\/li\u003e\n\u003cli\u003eManaging the company's online reputation\u003c\/li\u003e\n\u003cli\u003eAddressing crises that affect multicultural stakeholders\u003c\/li\u003e\n\u003cli\u003eCreating effective crisis-related messaging\u003c\/li\u003e\n\u003cli\u003eKnowing when to bring in a specialist\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003eAbout the Briefcase Books series: \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBriefcase Books\u003c\/b\u003e, written \u003ci\u003especifically\u003c\/i\u003e for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page: \u003c\/p\u003e\u003cp\u003e\u003cb\u003eKey Terms: \u003c\/b\u003e Clear definitions of key terms and concepts\u003cbr\u003e\u003cb\u003eSmart Managing: \u003c\/b\u003e Tactics and strategies for managing crises\u003cbr\u003e\u003cb\u003eTricks of the Trade: \u003c\/b\u003e Tips for executing the tactics in the book\u003cbr\u003e\u003cb\u003eMistake Proofing: \u003c\/b\u003e Practical advice for minimizing the possibility of error\u003cbr\u003e\u003cb\u003eCaution: \u003c\/b\u003e Warning signs for when things are about to go wrong\u003cbr\u003e\u003cb\u003eFor Example: \u003c\/b\u003e Examples of successful crisis management\u003cbr\u003e\u003cb\u003eTools: \u003c\/b\u003e Specific planning procedures, tactics, and hands-on techniques\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":50844035383570,"sku":"9780071769495","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_9fc75ed7-7fa6-438c-971e-47685fa28fc9.jpg?v=1737307872","url":"https:\/\/surprise-castle.myshopify.com\/products\/managers-guide-to-crisis-management-9780071769495","provider":"Surprise Castle","version":"1.0","type":"link"}