{"product_id":"leading-in-analytics-the-seven-critical-tasks-for-executives-to-master-in-the-age-of-big-data-9781119800415","title":"Leading in Analytics: The Seven Critical Tasks for Executives to Master in the Age of Big Data","description":"\u003cp\u003e\u003cb\u003eA step-by-step guide for business leaders who need to manage successful big data projects\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003eLeading in Analytics: The Critical Tasks for Executives to Master in the Age of Big Data \u003c\/i\u003etakes you through the entire process of guiding an analytics initiative from inception to execution. You'll learn which aspects of the project to pay attention to, the right questions to ask, and how to keep the project team focused on its mission to produce relevant and valuable project. As an executive, you can't control every aspect of the process. But if you focus on high-impact factors that you \u003ci\u003ecan \u003c\/i\u003econtrol, you can ensure an effective outcome. This book describes those factors and offers practical insight on how to get them right. \u003c\/p\u003e\u003cp\u003eDrawn from best-practice research in the field of analytics, the Manageable Tasks described in this book are specific to the goal of implementing big data tools at an enterprise level. A dream team of analytics and business experts have contributed their knowledge to show you how to choose the right business problem to address, put together the right team, gather the right data, select the right tools, and execute your strategic plan to produce an actionable result. Become an analytics-savvy executive with this valuable book. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eEnsure the success of analytics initiatives, maximize ROI, and draw value from big data\u003c\/li\u003e \u003cli\u003eLearn to define success and failure in analytics and big data projects\u003c\/li\u003e \u003cli\u003eSet your organization up for analytics success by identifying problems that have big data solutions\u003c\/li\u003e \u003cli\u003eBring together the people, the tools, and the strategies that are right for the job\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eBy learning to pay attention to critical tasks in every analytics project, non-technical executives and strategic planners can guide their organizations to measurable results.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eJOSEPH A. CAZIER, PHD, CAP\u003c\/b\u003e (Certified Analytics Professional) is the Associate Director of the Center for AI and Data Analytics (AIDA), a Clinical Full Professor at Arizona State University and Emeritus Full Professor from Appalachian State University. Cazier also served as the chief analytics officer for HiveTracks.com, chair of the international working group for bee data standardization and is an editor for the \u003ci\u003eData and Analytics for Good \u003c\/i\u003ejournal. Cazier also served as vice chair for the development of the book's companion executive education course, Leading in Analytics, offered by the Professional Development Academy, where participants can hear directly from many of the experts interviewed for this book.\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":50526045045010,"sku":"9781119800415","price":28.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_5cb9fd7f-88b4-4557-ac03-dbf266a33f6d.jpg?v=1731257767","url":"https:\/\/surprise-castle.myshopify.com\/products\/leading-in-analytics-the-seven-critical-tasks-for-executives-to-master-in-the-age-of-big-data-9781119800415","provider":"Surprise Castle","version":"1.0","type":"link"}