{"product_id":"killing-it-on-kobo-leverage-insights-to-optimize-publishing-and-marketing-strategies-grow-your-global-sales-and-increase-revenue-on-kobo-9781386521082","title":"Killing It On Kobo: Leverage Insights to Optimize Publishing and Marketing Strategies, Grow Your Global Sales and Increase Revenue on Kobo","description":"\u003cp\u003e\u003cstrong\u003eDo you want to increase your overall sales and visibility on Kobo?\u003cbr\u003eAre you having trouble gaining any traction or growing your reader base outside the Kindle store?\u003cbr\u003eWouldn't it be empowering not to be dependent upon a single retailer for the majority of your eBook income?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIf you want to tap into the mind behind the creation of Kobo's world-class self-publishing platform, \u003cem\u003e Kobo Writing Life\u003c\/em\u003e, to understand both the basics and some of the complexities of the platform, then look no further.\u003c\/p\u003e\u003cp\u003eMark Leslie Lefebvre was the Director of Self-Publishing and Author Relations at Kobo for six years. \u003cem\u003eKobo Writing Life\u003c\/em\u003e was born out of his own desire as an author to establish an author-centric free publishing platform. Drawing upon insights from his years at Kobo as well as his previous two decades of bookselling, writing and publishing experience, Lefebvre shares the challenges, quirks and tricks that are important for helping you leverage Kobo's strengths to your advantage.\u003c\/p\u003e\u003cp\u003eIn this book you will learn: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow to navigate the Kobo Writing Life dashboard as well as Kobo itself\u003c\/li\u003e\n\u003cli\u003eStrategies to optimize your metadata to increase both sales and visibility\u003c\/li\u003e\n\u003cli\u003eThe importance of leveraging Kobo preorders by understanding how they work\u003c\/li\u003e\n\u003cli\u003eWays to maximize your margin and global earnings per unit sale\u003c\/li\u003e\n\u003cli\u003eProven price optimization techniques that the most successful authors use\u003c\/li\u003e\n\u003cli\u003eHow to increase your chance of promotional sales direct at Kobo\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e. . . and more . . .\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\u003cstrong\u003eKilling It On Kobo\u003c\/strong\u003e\u003c\/em\u003e is an in-depth, heart-felt and eye-opening series of insights collected in a single volume to give you full access to information and proven strategies that you can use to maximize your own sales and ultimate success selling through Kobo.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eMark's highly successful experience in the publishing and bookselling industry spans more than three decades where he has worked in almost every type of brick and mortar, online, and digital bookstore.\u003c\/p\u003e\u003cp\u003eThe former Director of self-publishing and author relations for Rakuten Kobo, and the current Director of business development for Draft2Digital, Mark thrives on innovation, particularly as it relates to digital publishing.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e","brand":"Draft2digital","offers":[{"title":"Default Title","offer_id":50925538836754,"sku":"9781386521082","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_52f26325-aa9e-4232-9188-80647cc4f355.jpg?v=1738977046","url":"https:\/\/surprise-castle.myshopify.com\/products\/killing-it-on-kobo-leverage-insights-to-optimize-publishing-and-marketing-strategies-grow-your-global-sales-and-increase-revenue-on-kobo-9781386521082","provider":"Surprise Castle","version":"1.0","type":"link"}