{"product_id":"keywords-the-new-language-of-capitalism-9781608469628","title":"Keywords: The New Language of Capitalism","description":"\u003cp\u003e\u003cem\u003eKeywords: The New Language of Capitalism\u003c\/em\u003e chronicles the rise of a new vocabulary in the twenty-first century. From Silicon Valley to the White House, from kindergarten to college, and from the factory floor to the church pulpit, we are all called to be \u003cstrong\u003einnovators\u003c\/strong\u003e and \u003cstrong\u003eentrepreneurs\u003c\/strong\u003e, to be \u003cstrong\u003ecurators\u003c\/strong\u003e of an ever-expanding roster of \u003cstrong\u003ecompetencies\u003c\/strong\u003e, and to become \u003cstrong\u003eresilient\u003c\/strong\u003e and \u003cstrong\u003eflexible\u003c\/strong\u003e in the face of the insults and injuries we confront at work. In the midst of increasing inequality, these keywords teach us to thrive by applying the lessons of a competitive \u003cstrong\u003emarketplace\u003c\/strong\u003e to every sphere of life. What's more, by celebrating the values of \u003cstrong\u003egrit\u003c\/strong\u003e, \u003cstrong\u003ecreativity\u003c\/strong\u003e, and \u003cstrong\u003epassion\u003c\/strong\u003e at school and at work, they assure us that economic success is nothing less than a moral virtue.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e Organized alphabetically as a lexicon, \u003cem\u003eKeywords\u003c\/em\u003e explores the history and common usage of major terms in the everyday language of capitalism. Because the words in this book have successfully infiltrated everyday life in the English-speaking world, their meanings often seem self-evident, even benign. Who could be against \u003cstrong\u003eempowerment\u003c\/strong\u003e, after all? \u003cem\u003eKeywords\u003c\/em\u003e uncovers the unexpected histories of words like \u003cstrong\u003einnovation\u003c\/strong\u003e, which was once synonymous with \"false prophecy\" before it became the prevailing faith of Silicon Valley. Other words, like \u003cstrong\u003ebest practices\u003c\/strong\u003e and \u003cstrong\u003ehuman capital\u003c\/strong\u003e, are relatively new coinages that promise us a kind of freedom within a \u003cstrong\u003emarketplace\u003c\/strong\u003e extending its reach across the public sector and into our private lives. The new language of capitalism burnishes hierarchy, competition, and exploitation as \u003cstrong\u003eleadership\u003c\/strong\u003e, \u003cstrong\u003ecollaboration\u003c\/strong\u003e, and \u003cstrong\u003esharing\u003c\/strong\u003e, modeling for us the habits of the economically successful person: be visionary, be self-reliant, and never, ever stop working.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eJohn Patrick Leary is Associate Professor of English at Wayne State University in Detroit, where he teaches nineteenth- and twentieth-century U.S. and Latin American literature. He is the author of \u003cem\u003eA Cultural History of Underdevelopment: Latin America in the U.S. Imagination \u003c\/em\u003e(2016) and numerous scholarly articles and essays.\u003c\/p\u003e\u003cbr\u003e","brand":"Haymarket Books","offers":[{"title":"Default Title","offer_id":50421551464722,"sku":"9781608469628","price":11.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_8f4ed631-d66b-463d-9d96-ee7d4343d688.jpg?v=1729508613","url":"https:\/\/surprise-castle.myshopify.com\/products\/keywords-the-new-language-of-capitalism-9781608469628","provider":"Surprise Castle","version":"1.0","type":"link"}