{"product_id":"japanese-schoolgirl-confidential-how-teenage-girls-made-a-nation-cool-9780804847391","title":"Japanese Schoolgirl Confidential: How Teenage Girls Made a Nation Cool","description":"\u003cb\u003e\"The schoolgirl is the main driver of Japan's Gross National Cool, and Brian Ashcraft's book is the best source for those hoping to understand why.\" --Chris Baker, \u003ci\u003eWIRED\u003c\/i\u003e Magazine\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e\u003ci\u003eJapanese Schoolgirl Confidential\u003c\/i\u003e takes you beyond the realm of everyday girls to the world of the iconic Japanese schoolgirl craze that is sweeping the globe. \u003cp\u003e\u003c\/p\u003eFor years, Japanese schoolgirls have appeared in hugely-popular anime and manga series such as \u003ci\u003eDragon Ball, Sailor Moon, The Melancholy of Haruhi Suzumiya, \u003c\/i\u003e and \u003ci\u003eBlood: The Last Vampire\u003c\/i\u003e. These girls are literally showing up everywhere--in movies, magazines, video games, advertising, and music. \u003ci\u003eWIRED\u003c\/i\u003e Magazine has kept an eye on the trends emerging from these stylish teens, following kick-ass schoolgirl characters in videogames like \u003ci\u003eStreet Fighter\u003c\/i\u003e and assassin schoolgirls in movies like Quentin Tarantino's \u003ci\u003eKill Bill\u003c\/i\u003e. \u003cp\u003e\u003c\/p\u003eBy talking to Japanese women, including former and current J-Pop idols, well-known actresses, models, writers, and artists--along with famous Japanese film directors, historians and marketers--authors Brian Ashcraft and Shoko Ueda (who have both contributed to \u003ci\u003eWIRED\u003c\/i\u003e's \"Japanese Schoolgirl Watch\" columns) reveal the true story behind Japan's schoolgirl obsessions. \u003cp\u003e\u003c\/p\u003eYou'll learn the origins of the schoolgirls' unusual attire, and how they are becoming a global brand used to sell everything from kimchi to insurance. In \u003ci\u003eJapanese Schoolgirl Confidential\u003c\/i\u003e, you'll discover: \u003cul\u003e\n\u003cli\u003e Sailor-suited pop-idols \u003c\/li\u003e\n\u003cli\u003e Cult movie vixens \u003c\/li\u003e\n\u003cli\u003e Schoolgirl shopping power \u003c\/li\u003e\n\u003cli\u003e The latest uniform fashions\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eJapanese schoolgirls are a symbol of girl empowerment. \u003ci\u003eJapanese Schoolgirl Confidential\u003c\/i\u003e shows why they are so intensely cool. Don't miss this essential book on the Japanese youth culture craze that is driving today's pop culture worldwide. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\"Whether your preferred schoolgirl is more the upstanding heroine Sailor Moon or the vengeful, weapon-wielding Gogo Yubari of Quentin Tarantino's Kill Bill, Vol. 1, you'll come away well versed.\" --\u003ci\u003ePublishers Weekly\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eBrian Ashcraft\u003c\/b\u003e and \u003cb\u003eShoko Ueda\u003c\/b\u003e are a husband and wife team from Osaka, Japan, now based in Dallas, Texas. Brian is the author of \u003ci\u003eArcade Mania!\u003c\/i\u003e, a senior writer for Kotaku.com, and was previously a contributing editor at \u003ci\u003eWIRED\u003c\/i\u003e Magazine. He has written for \u003ci\u003eMetropolis\u003c\/i\u003e Magazine, \u003ci\u003ePopular Science, Otaku USA\u003c\/i\u003e, the British tech magazine \u003ci\u003eT3\u003c\/i\u003e, and \u003ci\u003eThe Japan Times\u003c\/i\u003e, as well as writing countless \"Japanese Schoolgirl Watch\" columns. Shoko has been a research assistant for \u003ci\u003eWIRED\u003c\/i\u003e and is a former Japanese schoolgirl.\u003cbr\u003e","brand":"Tuttle Publishing","offers":[{"title":"Default Title","offer_id":50328492212498,"sku":"9780804847391","price":6.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_334740f5-73d7-4253-a898-0082de155361.jpg?v=1727742016","url":"https:\/\/surprise-castle.myshopify.com\/products\/japanese-schoolgirl-confidential-how-teenage-girls-made-a-nation-cool-9780804847391","provider":"Surprise Castle","version":"1.0","type":"link"}