{"product_id":"i-am-my-brand-how-to-build-your-brand-without-apology-9781472979117","title":"I Am My Brand: How to Build Your Brand Without Apology","description":"\u003cp\u003e\u003cb\u003e\u003ci\u003eI Am My Brand\u003c\/i\u003e provides achievable techniques and tools for women to build their personal brand. This is an essential step-by-step guide to building your brand, knowing your worth, and being unapologetic about it.\u003c\/b\u003e\u003cbr\u003e\u003ci\u003e\u003cbr\u003eI Am My Brand\u003c\/i\u003e is a toolkit for personal brand success. Featuring dynamic female brand builders from around the world, the book is a woven tapestry of personal brand advice with storytelling and support that offers a practical guide for female entrepreneurs, freelancers and executives. \u003ci\u003eI Am My Brand\u003c\/i\u003e explores the techniques used by different women across cultures to build their personal brand, as well as the challenges they faced and their paths to overcoming them. Focused on the skills needed to succeed, their stories - coupled with the author's expertise - will support readers on their own journey to brand success and self-empowerment in work and life. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThe book is written in a down-to-earth style, with light entertainment and real-life anecdotes, providing insights into how to create, package and grow your personal brand. Written by one of the most influential female brand builders in the UK, \u003ci\u003eI Am My Brand\u003c\/i\u003e is a testament to the power of being a woman and illustrates what it takes to build a powerful female brand in today's male dominated business world.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eKubi Springer\u003c\/b\u003e is an award-winning specialist with 25 years of brand experience. She has worked with global brands including Nike, L'Oreal, MTV, London Fashion Week, NY Fashion Week, P.Diddy, Rio Ferdinand, Justin Timberlake, Mariah Carey, Rolls Royce and Aston Martin. Since 2007, Kubi has taught brand marketing in academic institutions and corporate firms, with clients that include: NatWest, Deloitte, Oxford University, London College of Fashion, and NYU. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eKubi has been featured across media platforms including BBC News, \u003ci\u003eForbes\u003c\/i\u003e magazine, the \u003ci\u003eGuardian\u003c\/i\u003e, \u003ci\u003eThe Sunday Times\u003c\/i\u003e and \u003ci\u003eVirgin Entrepreneur Magazine, \u003c\/i\u003eas well as her own business TV show - 'The Kubi Springer Show' - on Sky 198. She is the host of the 'She Builds Brands Radio Show' on Ruach Radio and is a regular contributor on BBC Radio 5 Live.\u003cbr\u003e","brand":"Bloomsbury Business","offers":[{"title":"Default Title","offer_id":50525387882770,"sku":"9781472979117","price":11.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_e5baaf71-5ae4-49bf-9d9c-1c7f91acb5ff.jpg?v=1731216570","url":"https:\/\/surprise-castle.myshopify.com\/products\/i-am-my-brand-how-to-build-your-brand-without-apology-9781472979117","provider":"Surprise Castle","version":"1.0","type":"link"}