{"product_id":"hypernomics-using-hidden-dimensions-to-solve-unseen-problems-9781394208883","title":"Hypernomics: Using Hidden Dimensions to Solve Unseen Problems","description":"\u003cp\u003e\u003cb\u003eYou've Never Seen What You've Always Needed to Know - Until Now\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eInvisible forces are at work. They push and shove on everything you buy or sell. They affect every concept you want to take to market, all the suppliers you'll deal with, and every customer you'll ever see. To be successful, you need to understand them. \u003c\/p\u003e\u003cp\u003eSee them in detail in ways not possible with other methods. \u003c\/p\u003e\u003cp\u003e\u003ci\u003eHypernomics: Using Hidden Dimensions to Solve Unseen Problems\u003c\/i\u003e discovers that markets behave according to previously unknown laws set by the buyers and sellers within them. It reveals those rules and how to detect, describe, and deploy them to your advantage. It doesn't change economics so much as reveal it. \u003c\/p\u003e\u003cp\u003eIt's like a microscope looking at pond water, a telescope tilted to the sky, sonar scanning the bottom of the ocean. \u003ci\u003eHypernomics\u003c\/i\u003e lets you see into markets in ways you can't with the unaided eye. \u003c\/p\u003e\u003cp\u003eSailors never navigate without a map. You shouldn't either, since your ship could wind up on the rocks. \u003ci\u003eHypernomics \u003c\/i\u003egives you the means to create market maps that show you where they have openings and how to fill them by giving customers what they want, don't have, and can afford. It finds their thresholds and limits and responses to every possible feature in any product you can offer. The interactions \u003ci\u003eHypernomics \u003c\/i\u003edescribes have been with us since the dawn of humanity. Now you can finally see them and enjoy the advantages your competitors do not have. \u003c\/p\u003e\u003cp\u003eValidated by 13 published papers, multiple awards, a patent, and customers such as NASA, Lockheed Martin, Virgin Galactic, and a restaurant down the street, only \u003ci\u003eHypernomics \u003c\/i\u003egives you the ability to solve problems as varied as \u003c\/p\u003e\u003cul\u003e \u003cli\u003eHow could a restaurant increase revenue by 25% by rearranging seating?\u003c\/li\u003e \u003cli\u003eHow do you find, describe, and capitalize on open spaces in your market?\u003c\/li\u003e \u003cli\u003eWhat happens when an NFL player decreases his forty-yard dash time by a quarter of a second?\u003c\/li\u003e \u003cli\u003eIf you tried to exceed a market's limitations, how could you lose $1B?\u003c\/li\u003e \u003cli\u003eHow do markets change over time?\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eKnow what you need to. Discover \u003ci\u003eHypernomics.\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDOUG HOWARTH\u003c\/b\u003e is the founder and CEO of Hypernomics Inc., a firm focusing on 4D market analytics. For the 31 years prior, he worked for Lockheed Martin's Skunk Works, where he worked as the F-117 Stealth Fighter Manufacturing Program Manager and retired as the head of their Parametric Analysis group.\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":50457459589394,"sku":"9781394208883","price":35.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_a06d74fb-3ade-484b-80cd-b750a3a72eaf.jpg?v=1729929417","url":"https:\/\/surprise-castle.myshopify.com\/products\/hypernomics-using-hidden-dimensions-to-solve-unseen-problems-9781394208883","provider":"Surprise Castle","version":"1.0","type":"link"}