{"product_id":"how-to-get-ideas-9781576754306","title":"How to Get Ideas","description":"\u003cb\u003eThis new expanded second edition is an international bestseller with over 200,000 copies sold and translated into 15 languages that shows you--no matter your age or skill, your job or training--how to come up with more ideas, faster and easier.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e Jack Foster's simple five-step technique for solving problems and getting ideas takes the mystery and anxiety out of the idea-generating process. It's a proven process that works. You'll learn to condition your mind to become \"idea-prone,\" utilize your sense of humor, develop your curiosity, visualize your goals, rethink your thinking, and overcome your fear of rejection. \u003cp\u003e\u003c\/p\u003e This expanded edition of the inspiring and enlightening classic features new information on how to turn failures to your advantage and how to create a rich, idea-inducing environment. Dozens of new examples and real life stories show that anyone can learn to get more and better ideas.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eJack Foster\u003c\/b\u003e spent thirty-five years working in creative departments of major advertising agencies; the first ten as a writer, the last 25 as a creative director. He has helped create advertising for scores of companies including Carnation, Mazda, Sunkist, Mattel, Albertson's, Ore-Ida, Suzuki, Universal Studios, Rand McNally, and Smokey Bear. He is a recipient of the Los Angeles Creative Club's \"Creative Person of the Year\" award.\u003cbr\u003e","brand":"Berrett-Koehler Publishers","offers":[{"title":"Default Title","offer_id":50357048541458,"sku":"9781576754306","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_e8d9e3db-6c7f-4eaa-9f81-6b13365ffdc5.jpg?v=1728316316","url":"https:\/\/surprise-castle.myshopify.com\/products\/how-to-get-ideas-9781576754306","provider":"Surprise Castle","version":"1.0","type":"link"}