{"product_id":"how-much-should-i-charge-9780984587629","title":"How Much Should I Charge?","description":"Are you pulling your selling prices out of thin air? Do you call your competitors and pretend to be a customer to find out how much they charge...and then charge the same thing? Get Real! \u003ci\u003eHow Much Should I Charge?\u003c\/i\u003e shows you how to price your services so you'll make money-as much money as you want-on every job! Forget \"what the market will bear!\" To heck with the \"going rate!\" Learn a super simple formula for creating a selling price. Make sense of budgeting and sales forecasting. Do what you love . . . and make lots of money!It's easy, it's fun...it's basic accounting!\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eEllen Rohr nearly sank her family business! Then, she learned how to energize a simple business plan and make lots of money! She is a columnist for lots of trade magazines - providing \"in the trenches\" insight that business owners can relate to. As president of Benjamin Franklin Plumbing, a home service franchise company, Ellen helped the company grow from zero to $40 million in sales, 47 locations, in less than 2 years. Ellen is the author of The Weekend Biz Plan, and three other books: The Bare Bones Biz Plan, Where Did the Money Go? and How Much Should I Charge?\u003cbr\u003e","brand":"Bare Bones Biz, Inc.","offers":[{"title":"Default Title","offer_id":50847749865746,"sku":"9780984587629","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_fbb3d49a-b2ac-4216-9ed1-2fbe30fc4c1e.jpg?v=1737369046","url":"https:\/\/surprise-castle.myshopify.com\/products\/how-much-should-i-charge-9780984587629","provider":"Surprise Castle","version":"1.0","type":"link"}