{"product_id":"how-is-everything-why-the-future-belongs-to-those-who-scale-just-enough-9780473771188","title":"How Is Everything?: Why the Future Belongs to Those Who Scale Just Enough","description":"\u003cp\u003e\u003cstrong\u003eAt a time when culture tells us that scale, attention, and relentless growth are the only metrics that matter, this book asks a different question: \u003cem\u003eWhat if bigger isn't always better? What if success doesn't require losing yourself in the process?\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eHow Is Everything?\u003c\/em\u003e café founder Greg Cornes offers a rare look behind the counter and into the decisions, pressures, mistakes, and principles that shaped the growth of Goodness Gracious - from a small neighbourhood space to a multi-site business serving hundreds of people a day.\u003c\/p\u003e\u003cp\u003eThis is not a hustle story. It's a book about designing work that works: systems that create freedom, leadership that holds steady under pressure, clarity in chaos, and the shift from chasing more to choosing enough. \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBlending personal story with practical insight, Greg shows that a well-run small business can be both sustainable and deeply human.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eCornes, Greg:\u003c\/i\u003e\u003c\/b\u003e - \"Greg Cornes is a hospitality entrepreneur and founder-operator of Goodness Gracious, a café group built on clarity, culture, and intentional growth. For more than a decade he has led teams, opened sites, and refined systems that keep the business - and the life around it - in balance. How Is Everything? is his first book. He lives in Auckland, New Zealand with his wife and two children.\"","brand":"Greater Good Press","offers":[{"title":"Default Title","offer_id":52197394219282,"sku":"9780473771188","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_e74ba4fd-c276-4e08-bf22-e37c18f4375a.jpg?v=1776166704","url":"https:\/\/surprise-castle.myshopify.com\/products\/how-is-everything-why-the-future-belongs-to-those-who-scale-just-enough-9780473771188","provider":"Surprise Castle","version":"1.0","type":"link"}