{"product_id":"hollywood-a-very-short-introduction-9780199943548","title":"Hollywood: A Very Short Introduction","description":"\u003ch2\u003eHollywood: A Very Short Introduction - Film Industry History Guide\u003c\/h2\u003e\n\n\u003cp\u003ePeter Decherney delivers an authoritative exploration of Hollywood's evolution, tracing the film industry from its nineteenth-century beginnings through the modern internet media landscape. This Oxford University Press publication examines how a handful of studios emerged from Thomas Edison's trust to dominate global screens for over a century.\u003c\/p\u003e\n\n\u003ch2\u003eComprehensive Film Industry Analysis\u003c\/h2\u003e\n\n\u003cp\u003eThis guide reveals the cultural, political, and commercial forces behind Hollywood's defining characteristics. Stars, genre-driven storytelling, and blockbuster franchises are dissected as products of deliberate industry strategies rather than natural phenomena. Professor Decherney, an Academy of Motion Picture Arts and Sciences Scholar and University of Pennsylvania faculty member, brings academic rigor to accessible prose.\u003c\/p\u003e\n\n\u003ch2\u003eHistorical Context and Industry Evolution\u003c\/h2\u003e\n\n\u003cp\u003eThe book examines Hollywood's consistent global presence while documenting transformative events that reshaped the industry. Coverage includes the studio system's response to technological disruptions—sound, home video, and computer graphics—alongside analysis of World War II's impact, independent film movements, and Washington regulations. Hollywood's cross-media storytelling tradition, from adapting plays and books to launching product tie-ins and social media campaigns, receives detailed treatment.\u003c\/p\u003e\n\n\u003ch2\u003eRisk Management and Industry Adaptation\u003c\/h2\u003e\n\n\u003cp\u003eDecherney explores how studios weathered competition and technological change through strategic risk management and assimilation. The narrative incorporates discussions of influential movies, directors, and stars while synthesizing a century of Hollywood research with original insights.\u003c\/p\u003e\n\n\u003ch2\u003eAbout the Author\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003ePeter Decherney\u003c\/strong\u003e is Professor of Cinema Studies and English at the University of Pennsylvania. He is the author or editor of five books including \u003cem\u003eHollywood's Copyright Wars: From Edison to the Internet\u003c\/em\u003e. Professor Decherney has been an Academy of Motion Picture Arts and Sciences Scholar, a fellow of the American Council of Learned Societies, and a U.S. State Department Arts Envoy to Myanmar. He has received multiple teaching awards and is a Forbes.com contributor.\u003c\/p\u003e\n\n\u003ch2\u003eVery Short Introductions Series\u003c\/h2\u003e\n\n\u003cp\u003ePart of Oxford University Press's acclaimed Very Short Introductions series, this pocket-sized guide combines facts, analysis, and expert perspective. The series contains hundreds of titles across subject areas, designed for readers seeking quick mastery of new topics through readable, challenging content.\u003c\/p\u003e","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":50680520835346,"sku":"9780199943548","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_5a42c11f-75da-47cd-a91a-cef06a479f2a.jpg?v=1734922071","url":"https:\/\/surprise-castle.myshopify.com\/products\/hollywood-a-very-short-introduction-9780199943548","provider":"Surprise Castle","version":"1.0","type":"link"}