{"product_id":"higher-ground-how-the-outdoor-recreation-industry-can-save-the-world-9781962603171","title":"Higher Ground: How the Outdoor Recreation Industry Can Save the World","description":"\u003cul\u003e\u003cli\u003e\u003cp\u003e\u003cem\u003eSales Features: \u003c\/em\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003col\u003e\n\u003cli\u003eEconomic Juggernaut: \"Higher Ground\" unveils the economic might of the outdoor recreation industry, with a $646 billion annual impact, surpassing the combined influence of the auto and pharmaceutical industries.\u003c\/li\u003e\n\u003cli\u003eAuthoritative Voice: Luis Benitez, a former mountaineering guide and influential industry executive, lends his authoritative voice to illuminate the industry's transformative potential and the importance of preserving public lands.\u003c\/li\u003e\n\u003cli\u003eEnvironmental Advocacy: Beyond the adventure narrative, the book delves into the critical role the outdoor recreation industry can play in addressing environmental crises, positioning it as a formidable force for positive change.\u003c\/li\u003e\n\u003cli\u003eInsider Perspectives: Gain insider perspectives into the industry's political landscape with Benitez, who played a pivotal role as the director of the Colorado Outdoor Recreation Industry Office and in his current role at VF Corp.\u003c\/li\u003e\n\u003cli\u003eBipartisan Resilience: Positioned as the last bipartisan economy in the United States, the outdoor recreation industry becomes the focal point of the book's exploration, offering a compelling case for its ability to unite in the face of global environmental challenges.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003cli\u003e\u003cp\u003e\u003cem\u003eAudience Size: \u003c\/em\u003e\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003col\u003e\n\u003cli\u003eOutdoor Enthusiasts: Individuals passionate about outdoor activities will find a captivating narrative that deepens their appreciation for the industry powering their hobbies.\u003c\/li\u003e\n\u003cli\u003eEnvironmental Advocates: Those concerned about environmental issues will be drawn to the book's exploration of the outdoor recreation industry's potential impact on global environmental challenges.\u003c\/li\u003e\n\u003cli\u003ePolicy Makers: Policymakers and individuals shaping regulatory frameworks will benefit from the book's insights into the political landscape of the outdoor industry.\u003c\/li\u003e\n\u003cli\u003eBusiness Leaders: Executives and leaders in the outdoor industry and related sectors can gain strategic insights into the industry's future and its role in driving positive change.\u003c\/li\u003e\n\u003cli\u003eGeneral Readers: Readers interested in the intersection of economic prosperity, environmental stewardship, and bipartisan collaboration will find the book both enlightening and timely.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003c\/ul\u003e\u003cul\u003e\u003cli\u003e\u003cp\u003e\u003cem\u003eDifferentiator from Similar Titles: \u003c\/em\u003e\u003cbr\u003e\"Higher Ground\" stands out by combining authoritative insights with a focus on the economic prowess of the outdoor recreation industry. Luis Benitez's unique perspective, blending personal experiences and industry insights, positions this book as a beacon for those seeking a deeper understanding of the industry's potential. The book goes beyond a mere advocacy piece, offering a comprehensive exploration of environmental advocacy, political landscapes, and the industry's capacity to transcend political divides. As the last bipartisan economy in the United States, the outdoor recreation industry becomes a symbol of unity and a potential global leader in environmental stewardship.\u003c\/p\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003cbr\u003e","brand":"Erudition","offers":[{"title":"Default Title","offer_id":50727737753874,"sku":"9781962603171","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_6cea0f77-33d0-4352-88f7-d606fc9410ee.jpg?v=1734919689","url":"https:\/\/surprise-castle.myshopify.com\/products\/higher-ground-how-the-outdoor-recreation-industry-can-save-the-world-9781962603171","provider":"Surprise Castle","version":"1.0","type":"link"}