{"product_id":"gaming-for-good-unlocking-the-power-of-gaming-to-create-a-better-world-for-us-all-9781781338049","title":"Gaming for Good: Unlocking the Power of Gaming to Create a Better World for Us All","description":"\u003cp\u003e\u003cstrong\u003eOver 3 billion people play games globally. How can we turn his immense power into a force for good? \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eGames are already influencing player behaviour and decision-making. This book dispels the often negative perception of gamers and the games they play every day and shows how to harness the medium's potential. Whether you're a gamer, in the industry, not in the industry but interested in games or a parent worried about the impact of games on your kids, read this book to: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e- Understand the industry and gaming culture and why it lends itself perfectly to tackling global challenges\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e- Discover how games can be a force for good through real-world examples, underpinned by interviews with leading executives in the industry\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e- Be inspired to make a positive impact using games\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e- Recognise that 'doing good' corresponds with 'doing well' and can drive wider beneficial outcomes such as deeper engagement\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eJude Ower MBE\u003c\/strong\u003e has spent the past two decades leveraging games as a force for good, working across industry, corporates and non- profits. She led the world's largest poll on climate action, all through games, with UNDP, and co-founded the Playing for the Planet Alliance with UNEP. \u003c\/p\u003e \u003cp\u003e\u003cbr\u003e \u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eMathias Gredal Nørvig\u003c\/strong\u003e is the CEO of SYBO, creators of \u003cem\u003eSubway Surfers\u003c\/em\u003e, the most downloaded game of all time. He advocates for diversity, inclusivity and as much sustainability as possible in a way that inspires millions of players to care while enjoying their favourite games.\u003c\/p\u003e\u003cbr\u003e","brand":"Rethink Press","offers":[{"title":"Default Title","offer_id":50641950212370,"sku":"9781781338049","price":20.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_bee208ff-a434-4a1b-a027-cf6100913866.jpg?v=1733046891","url":"https:\/\/surprise-castle.myshopify.com\/products\/gaming-for-good-unlocking-the-power-of-gaming-to-create-a-better-world-for-us-all-9781781338049","provider":"Surprise Castle","version":"1.0","type":"link"}