{"product_id":"formula-for-fortune-how-asa-candler-discovered-coca-cola-and-turned-it-into-the-wealth-his-children-enjoyed-9781462071678","title":"Formula for Fortune: How Asa Candler Discovered Coca-Cola and Turned It Into the Wealth His Children Enjoyed","description":"\u003cp\u003eAsa Candler rose from a rural background to reap a fortune. His windfall came from purchasing the Coca-Cola formula in 1888 and establishing the company that became a national phenomenon in less than a decade. In \u003ci\u003eFormula for Fortune\u003c\/i\u003e, author \u003cb\u003eAnn Uhry Abrams\u003c\/b\u003e narrates the life and times of Candler-from his ancestral background to the death of the last of his five children. \u003c\/p\u003e\u003cp\u003e\u003ci\u003eFormula for Fortune\u003c\/i\u003e not only shows how he turned his entrepreneurial genius into an empire, but also relates his status in Atlanta, Georgia, as a prominent banker, realtor, philanthropist, civil servant, and mayor.\u003c\/p\u003e \u003cp\u003ePainting a lively portrait of the past, this biography tells a fascinating American story that covers a century of American and Southern life as seen through the eyes of a middle-class family elevated to prominence by their patriarch's incredible success. It not only provides a peek into the horse-and-buggy days of one of the nation's major corporations, but also follows Coca-Cola's fascinating transformation from patent-medicine to international phenomenon. Family dynamics weave through this drama of love, disappointments, and disaster played out against the background of four wars, a race riot, technological revolutions, and numerous courtroom dramas.\u003c\/p\u003e\u003cbr\u003e","brand":"iUniverse","offers":[{"title":"Default Title","offer_id":50415591031058,"sku":"9781462071678","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_59ae3d4e-89da-4523-8c5d-26bb64a94861.jpg?v=1729405854","url":"https:\/\/surprise-castle.myshopify.com\/products\/formula-for-fortune-how-asa-candler-discovered-coca-cola-and-turned-it-into-the-wealth-his-children-enjoyed-9781462071678","provider":"Surprise Castle","version":"1.0","type":"link"}