{"product_id":"flack-fairy-navigating-pr-and-media-for-venture-backed-startups-9781544547428","title":"Flack Fairy: Navigating PR and Media for Venture-Backed Startups","description":"Flack Fairy noun: a savvy public relations expert who makes media appear and stories take shape from seemingly nothing (magical)As a venture-backed startup founder, you know how to pitch a VC and get a signed term sheet, but can you land a headline in a top-tier media outlet? Pitching journalists is a whole other skillset, and few venture-backed startup founders ever master it, let alone know where to start.In Flack Fairy,  \u003cstrong\u003eBeck Bamberger\u003c\/strong\u003e shares the media relations strategies that have helped venture-backed startups raise more than $8 billion in venture capital funding via the consistent headlines, positive earned media, and solid storytelling she executed with her agency, BAM, over the last 10 years. Both a tech agency founder and startup investor, Beck has a no-nonsense approach to media relations that speaks directly to venture-backed founders who need tangible examples and refreshing candor about what it takes to deploy a strong media relations plan that attracts funding. A must-read for venture-backed founders, Flack Fairy is the cardinal guide for acing media relations that can propel growth and eventual exits.\u003cbr\u003e","brand":"Bad Ideas Group","offers":[{"title":"Default Title","offer_id":51253992161554,"sku":"9781544547428","price":22.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_dd9179fc-eda6-41d3-a2c4-993f0f797713.jpg?v=1746303723","url":"https:\/\/surprise-castle.myshopify.com\/products\/flack-fairy-navigating-pr-and-media-for-venture-backed-startups-9781544547428","provider":"Surprise Castle","version":"1.0","type":"link"}