{"product_id":"fashion-trends-and-forecasting-the-fashion-futurists-toolkit-9781032541860","title":"Fashion Trends and Forecasting: The Fashion Futurists' Toolkit","description":"\u003cp\u003e\u003ci\u003eFashion Trends and Forecasting\u003c\/i\u003e explores how designers, merchandisers, buyers, marketers and strategists use fashion trend forecasting to predict upcoming trends and understand past or current ones. This text is recommended and core reading for students studying Fashion Forecasting, Fashion Buying and Fashion Marketing.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eEunsuk Hur\u003c\/b\u003e is Lecturer and Researcher in sustainability and future studies at the University of Leeds, UK, and former trend forecaster.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCaroline Hemingray \u003c\/b\u003eis Associate Professor in Fashion Marketing and Colour in the School of Design, University of Leeds, UK.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eStephen Westland\u003c\/b\u003e is Professor of Colour Science and Technology in the School of Design, University of Leeds, UK.\u003c\/p\u003e\u003cbr\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":51749299355922,"sku":"9781032541860","price":62.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4771\/8930\/files\/img_a8b3bdcf-a6f4-4b3a-8cf6-76be4862977d.jpg?v=1764076079","url":"https:\/\/surprise-castle.myshopify.com\/products\/fashion-trends-and-forecasting-the-fashion-futurists-toolkit-9781032541860","provider":"Surprise Castle","version":"1.0","type":"link"}